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March 17, 2015

What the Future of Social Media Looks Like

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Editor’s note: This post was written by Christopher Latter, co-founder of Trendii. He’s a digital marketer and entrepreneur. The majority of his experience is based in SEO and social media, and he also performs a range of other digital marketing techniques. He is a keen writer and enjoys bringing all his experiences together in an interesting way. He’s currently helping to launch a new social network as part of a new start-up incubator program called Start Tank, run by PayPal & Braintree. You can find him on LinkedIn.

future of social media

Note from the author: This article is largely speculation. The author cannot in fact see the future, much to his regret.

Thinking about what the future of social media might be is a funny thing. By its very nature, it’s a fast-moving magpie of an industry, jumping onto the next idea that comes along. Sure, I can make some speculations, but say ten years from now, anyone looking back at this article will probably find it laughably quaint, in-between fending off the invading alien legions. Like all those old science-fiction films where they thought we’d be living on moon bases by 1999. Oh, 70s sci-fi, you had such high hopes for us. read more

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November 15, 2013

Are Poets the New Bloggers?

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new bloggers

Bloggers are the new poets, or so Paul Krugman claims in “Poetry and Blogging,” in which he compares bloggers’ propensity to use their blogs to build their reputation in order to acquire paid work like poets did with their poetry back in the Tudor court. I think Krugman is right, but not for the reason he proposes. He’s right in that poetry has always existed outside of capitalist structures that equate money with value, but he fails to acknowledge that it still lives there and that its population is starving. Poets rarely find a way to turn their poetic reputation into employment.  Adjunct gigs are hardly what they used to be. More and more, I meet writers with advanced degrees in poetry pursuing jobs in SEO, and our poet skills serve us well. Perhaps poets are becoming the new bloggers, and the SEO industry could learn a few things from the practice of poetry.  read more

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August 8, 2013

8 Things I Wish I Knew When I Started Blogging

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blogging lessons
I bet I know what you’re thinking right now: What makes this guy’s set of blogging lessons special?

Honestly, there are more than enough posts like this online, so it seems like there’s really nothing that can distinguish my take on the matter.

Well, actually I hope there is. That’s why I promise not to give you any useless unactionable advice like “create quality content.” No, this will be genuine. read more

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June 4, 2013

Reasons a Blogger Should Stick With WordPress

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reasons a blogger should stick with wordpress
Ever since blogging became rather mainstream, there has been no lack of platforms for newbies and seasoned bloggers alike. Yet as we can see from the past 10 years, WordPress has more than held its own in this realm. With WordPress celebrating its 10th anniversary, there is a lot to be said about how good the platform is. But is it really the best? Should bloggers stick with WordPress or look elsewhere? read more

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February 10, 2011

The Problem With Social Media Marketing

I’ve been immersed in some form of Social Media for the past 5 years. My latest experience; working with Social Media Marketing both interested and disappointed me. The potential of networking is amazing but it’s all moot if you have nothing worth sharing and you come off as a pitch man.

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September 17, 2010

Busy Week for Opinions in Social Media

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SocialSmackIt’s proved a busy week for opinionated people in the realm of social media. Two new sites have launched in the last week that afford users the ability to save and share their thoughts about products and places: Fablistic and SocialSmack.

Fablistic, geared towards social networking via ratings and reviews, aims to bring a more interpersonal touch to the format behind traditional opinion powerhouses like Amazon reviews. Fablistic has a five point approach: save, share, organize, remember, and explore. In essence, it provides users a way to remember what they thought about things like restaurants, books, movies, electronics, or other products and services. While they’re at it, they can let their voice be heard across the Fablistic site and discover other topics that might be of interest by viewing the opinions of others. read more

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October 26, 2009

Google Asks “What Should Blogger Do?”

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blogger_logo

After 10 years of existence and releasing a bunch of features including activating real time RSS feeds, jump breaks (AKA expandable post summaries for you WordPress guru’s) and anointing BlogPress Lite as the Blogger app for the iPhone, Google is now asking for suggestions on how to improve Blogger. read more

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July 18, 2008

Are Blog Comments a Source of Referral Traffic?

Here’s a question. If blog comments are mini-resumes, which comments are bringing the most traffic to your blog?

When you leave a comment on a blog, there are three things at work.

  1. Your desire to participate in the blog conversation and topic.
  2. Your desire to increase your link credits through blog comments.
  3. Your desire to encourage traffic from your comment to your blog.

A lot of pro bloggers cover the first two, but I want to explore the last one. If you really want to drive traffic to your blog through comments on other blogs, is it working for you?

Have you been paying attention to your blog referrals and incoming traffic to see where your traffic is coming from in relationship to your blog comments? It’s a very good question because we blog and comment on the premise that blog interaction helps drive traffic.
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May 27, 2008

Show me the Money – Web 2.0 Firms not raking in the cash

Filed as Features, News with 3 comments

Many of us who had lived through the first internet bubble of the late 1990’s and early part of 2000 probably weren’t surprised to see this coming – but the news hit last night when the Financial Times published a piece entitled Web 2.0 Fails to produce Cash.

As an observer of this interesting little (or not-so-little) global tech industry that revolves around the “Web 2.0″ concept, I’ve long been wondering when the sky would start falling on the notion that you can drive traffic and change online behavior without having a business model that enables you to actually make money. read more

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May 21, 2008

John McCain To Followers: Its Time To Troll The Blogosphere!

Ironically, just when this author started to warm up to the Maverick (for entering into hostile territory), it looks as if they are encouraging their followers to post “positive thoughts” or at least actively defend McCain’s name in the comment section, an item that may not please many political (and non-political) blogs.

(JohnMcCain.com) Help spread the word about John McCain on news and blog sites. Your efforts to help get the message out about John McCain’s policies and plan for the future is one of the most valuable things you can do for this campaign. You know why John McCain should be the next President of the United States and we need you to tell others why.

Select from the numerous web, blog and news sites listed here, go there, and make your opinions supporting John McCain known. Once you’ve commented on a post, video or news story, report the details of your comment by clicking the button below. After your comments are verified, you will be awarded points through the McCain Online Action Center.

It’s not the fact that John McCain is encouraging followers to comment upon blogs/news sites that is disturbing. After all, its probably wise to have a volunteer army defending ones own name.

Its the part where users have to report back to headquarters, as if its some intelligence agency (like the KGB or CIA).

If McCain wants to be successful online (as well as off) then he should encourage passionate followers to simply voice their opinion without the need to receive a “pat on the head” by reporting their daily good deed.

Otherwise he just might find himself fighting the blogosphere once again.

(Hat Tip: Hot Air)

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