The Labour Party may lead the way when it comes to British political parties using Twitter and other online tools, but a new audit by Yomego suggests that Prime Minister Gordon Brown’s social media reputation is flagging.

Using various natural language technology algorithms, a social media reputation score is created by measuring not only how much a particular person is mentioned, but also how positive or negative that coverage is.

The PM scored just 42.59 out of 100, putting his ‘sentiment’ score even behind that of British National Party leader Nick Griffin. read more

“I’d rather have a blog in front of me than a frontal loblogomy.” – who knows? (Aaron?)

What’s blogging without a little ambivalence?

Without further ado, we present to you the 7 most frustrating “Would you rather?” questions, blogging style.

1. Would you rather the worst blog post you’ve ever written stay on the front page of Digg for a week or the best blog post you’ve ever written get zero Diggs?

There’s no such thing as a dumb WYR question. Right? read more

Want to make your blog just like the 10 most popular blogs in the world? Here are 5 unmistakable ways to imitate the blogosphere’s giants:

1. Publish frequently.
2. Have a team.
3. Offer hot news.
4. Have an attitude.
5. Be visual.

Let’s explore each point a bit. read more