March 17, 2010
One of the main issues professional bloggers face is the dilemma how to monetize their sites. There are plenty of different ad networks available and they all promise the golden pot at the foot of the rainbow. As part of a promotional campaign, I had the pleasure of interviewing Karen Noonan from RevResponse (1). I must honestly admit that the answers were not only satisfying but also stimulated me to look deeper at the offering of RevResponse. More even, I am embedding RevResponse on one of the main sites I manage.
Read the interview with Karen and give RevResponse a try if you are looking for a different way to earn money with your blog, this could be the dark horse you were looking for.
Hello Karen, thanks for your time. First of all, could you in short introduce RevResponse to our readers?
RevResponse.com is a performance based B2B specific affiliate network which gives related website publishers an exciting new way to generate revenue while providing their users with free content of real and tangible value. Simply put, web publishers and/or bloggers join RevResponse, we give them access to a library of hundreds of free business and technology related magazines, ebooks, downloads, webinars, etc. Then, RevResponse partners promote the offers in that library to their audience via blog post, newsletter inclusion, ad space, text link, etc. Lastly, we pay the partners when their users request the free resources.
What makes us different from typical ad networks that display links of questionable interest to readers, or affiliate networks that pay only when users part with their hard-earned money, RevResponse pays website publishers to present free content that’s of genuine value to site visitors.
One of the first things visitors to the RevResponse site notice is the $1.50-$2.50/lead. These numbers seem rather high, how is the conversion generally and also, it seems that some of these leads seem higher than leads from eg. Amazon. Where’s the catch? read more