It’s no surprise that regularly redesigning your website to update content, indexing and page structure can have a tremendous positive impact on the continued success of your business. The reason that the design and structure of your website can increase traffic is because the changes are likely to result in search engine optimization. Search engine optimization, or SEO, is the process of modifying a website to enhance its chances of appearing in the top search results when relevant key words are entered into a search engine. In other words, it’s one of the most effective ways of increasing the volume of traffic and incidental visitors to your website, which at the end of the day means more new customers or clients for you.
SEO is a huge area of knowledge which can make a big difference to the online profile and real world results of your business, but it’s also a practice where it is easy to make errors. To get you started, here are eight must-know tips for any website owner… read more
This is a guest post from Eric Gesinski who works for Tulsa Marketing Online doing Tulsa Web design and Tulsa SEO.
Blog SEO Tips and Tricks Writing a blog is a major part of internet marketing. Writing one that helps a site’s SEO and traffic generation is a little bit trickier. Here are some blog SEO tips and tricks to increase both.
Core SEO Elements
When writing any blog entry, getting organic traffic requires good old fashioned SEO 101. This means writing proper title tags, description tags, and doing proper keyword research. Make sure whatever topic you pick, choose unique keywords to put into your title tag. Build the description tag in your post to target people who would want to read the material you are posting. And make sure you keep it all consistent and related – having a hot keyword-laden title tag that isn’t closely related to what your content is talking about will only make your readers mad. And if you happen to be using WordPress to write your blog, having a plugin such as the All in One SEO Pack can definitely help with these elements. read more