Time is extremely important to those who operate small businesses. Chances are each person on your staff is doing the work of many. As the owner, you are probably wearing many hats. While you may be letting social media take a back burner to more important business activities, experts say you are making a huge mistake. In fact, by actively managing your social media accounts you could bring in 400 percent more sales.
Rachel Go, a guest blogger from Hubstaff contributed some expert advice for Authentic Form & Function on how to build a strong social media presence by building relationships with your followers and optimize your accounts. By following a few of her expert tips, you could see drastic results.
While you should definitely check out Go’s full article for all of the incredibly insightful tips, there is one topic she covers that we think many people overlook. [Read more…]