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September 9, 2012

5 Major Blogging Conferences You Still Have Time to Get Prepared For

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Every blogger launches their site with the intention of success, but not every blogger takes advantage of the many resources available to them and this draws a distinct line between success and failure for blogs new and old. When competing with millions of other offerings, nothing less than your absolute best effort will do. Thankfully for every blogger, the support network in place to offer encouragement and tools is massive and this is evidenced by the many high quality events and meetups revolving around the subject of successful blogging to be found all around the world at any given time. read more

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August 31, 2012

The Politics Of Elections 2012: Who’s Dominating Social Media? [Infographic]

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Social media VotingFacebook, Twitter, Youtube, Tumblr, there are literally hundreds of platforms that Republican and Democrat candidates can utilize for the 2012 election cycle. While President Obama dominated the social media spectrum in 2008 this years elections have demonstrated a more acute understanding and implementation on both sides of the political spectrum.

The team at Viralheat put together in infographic that showcases not only the number of people supporting each political party but also candidate information.

As the infographic shows there is a new virtual tie when it comes to “Share of voice” on social networks” while the type of networks being utilized differ with President Obama dominating Facebook and Pinterest while Mitt Romney holds his own on Twitter. read more

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August 6, 2012

Tips to Charge Your Business Ahead Using Social Media

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A business needs momentum to sustain itself. For momentum, growth is essential. There are many ways in which you can see growth in business. For instance, advertisements, marketing promotions, extending offers, freebies and discounts. Of course, it goes without saying that you need to ensure quality products for all this to work.

To give your business a real boost, you can use other avenues too, the internet being a prime example of taking your business forward. In fact the net has taken shopping and allied services to a totally different level. With a large number of online shopping sites, consumers can explore shopping options they would seldom have had access to. The net is also a boon for small businesses to spread the word of their existence. Your website will generate more footfalls when a larger number of people are aware of your products and services. And what better way to do it than the social media sites? The sheer reach of Twitter with its 100 million users, Facebook with 800 million devoted users and LinkedIn with 64 million in North America alone is nothing short of staggering. read more

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June 14, 2012

Obama And Romney: Social Media Battle For The Presidency [Infographic]

Obama TweetsIn 2008 President Barack Obama used social media to help spread his grassroots campaign while raising hundreds of millions in donations. Now as the 2012 Presidential election heats up Obama is not alone in his use of social networking and in many cases Mitt Romney has actually taken the lead.

The team at PeekAnalytics has created an infographic that highlights the comparisons between Obama and Romney’s social networking numbers.

Romney leads Obama with 92% of American’s leaving positive messages about Romney compared to 90% for Obama, while women leave more favorable tweets for the President (43%) to Romney (32%).

The study also found that Pro-Romney supporters tend to be younger and have more money than pro-Obama supports.  read more

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April 2, 2012

Use Social Media – Effectively

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With social media, everyone wants to know that what they are saying is having an impact on other people. Getting traffic that responds to your posts is extremely exciting, and keeping them coming back is even better. Here are some simple tips you can use to increase your social media traffic and success.

Be Real

It is not necessary to put on a front and pretend to be something you are not. Online, sooner or later, someone who knows the real you will blow your cover, and the response will be devastating. Besides, it’s also easier to keep up with the right personality if there are no pretenses. People can tell when you are being real or not. read more

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March 19, 2012

Using Facebook Timeline for Online Branding

Social networks are a juggernaut when it comes to online marketing. You can easily reach more people by using social networks in promoting a product or service, while directly communicating with your target audience, something that traditional advertising can never do. With social media marketing still in its relative infancy, new tactics and strategies are still being formed as we speak.

One of the new strategies for online branding is presenting a strong Facebook page. Facebook is arguably the most popular social network on earth. And unlike Twitter (that other social network giant), Facebook balances content with a more visual bent, which makes it a better vehicle for online branding. read more

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March 15, 2012

Nike’s Winning Efforts With Social Media

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Nike is one of the biggest and most successful companies in the world. It is considered a trailblazer in many aspects of business and people look up to Nike as a company that is at the forefront of innovation.

Nike is one of the companies that have fully embraced the power of social media as a way of enhancing its business and its relationship with its stakeholders. Nike knows that social media is an effective bridge that helps strengthen its relationship with consumers and it has developed an effective social media strategy that other companies are also emulating.

So what makes Nike’s social media strategy so effective? read more

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March 14, 2012

How Social Sites Make Money [Infographic]

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Money Making InfographicWherever you look these days on the internet you’ll find social media company’s vying for a piece of your web traffic, of course those company’s need to turn a profit somewhere and they each use some interesting techniques to earn cash for their often free platforms. recently took a look at some of the webs biggest social media websites including Facebook, Twitter, YouTube, Flickr, Reddit, LinkedIn, Meetup, Tumblr and others to determine which  revenue streams are making major social network sites money.

What the company found and created in their infographic was a mixture of ads, premium web apps, mobile apps with specific payment structures, subscription services, affiliate marketing and much more.

What surprised us the most was that only 7% of social networking websites use diversified revenue channels to earn money. The infographic also reveals that 77 percent of all revenue is generated from display ads.

Here’s the full infographic, take a look and let us know which money making venture you find most interesting or surprising: read more

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February 15, 2012

Facebook 2012 [Infographic]

Wondering how Facebook is doing so far this year?

We learned quite a lot about them from their IPO filing last February 1st- and, although it should come as no surprise, this infographic design by Infographic Labs shows us that everybody’s favorite social network is performing extremely well, thanks to 845 million active users. read more

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February 13, 2012

Celebrating The History Of Social Media Through Video

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Social Media Around The World

In the last decade social networking has not only become a buzz word but a way of life for nearly one billion users around the world. Website users use social media to engage their audience, family use it to stay connected and other users engage in their own personal ways.

While the Grovo created video might not provide eye opening facts for those of us who spend a majority of our time online it’s a great way to engage family members and friends who just don’t get this “whole social media thing.”

The most interesting part of the video might just be to watch the internet unfold from bulletin board interactions to Geocities to blogging platforms such as WordPress to today’s top social networking sites including Twitter, LinkedIn and of course Facebook. read more

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