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August 8, 2012

Instagram Has Attracted 40% Of Top Brands [Study]

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Instagram Advertising

Instagram isn’t just about adding filters to images, 40% of America’s top 100 brands are now using the social photo sharing website to build a stronger web presence while attracting new supporters.

The company Simply Measured conducted a quick study by examining the Interbrand Top 100 Global Brands list and then examining which of those company’s have a presence on Instagram. In comparison 98% of those brands are on Facebook and 94% are on Twitter.

Instagram is growing in important now that it has grown from 15 million iPhone users since the beginning of 2012 to more than 80 million iPhone and Google Android users since being purchased by Facebook.

Web users these days grow tired of the same old marketing practices at a rather alarming rate, with more brands realizing the power photos and Instagram integration can bring to their brands we can expect to see more Instagram accounts for top brands in the near future. read more

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April 11, 2012

Facebook Acquisition Pushes Instagram To No. 1 In App Store Downloads

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Instagram Number One In App StoreInstagram this week was purchased by Facebook for an astounding $1 billion and following the announcement of the buyout the Instagram App has become the number one downloaded mobile application inside the iOS App Store, marking the first time that that 30 million strong platform has risen to the top of Apple’s free-app catalog.

Instagram announced the milestone in a tweet. The downloads are well deserved as the program currently has a solid five-star rating that has been achieved with the help of 74,833 individual reviews which makes the program one of the most liked among users.

When the acquisition of Instagram was announced on Facebook CEO Mark Zuckerbergs personal Facebook page there was skepticism from many people who thought Facebook who destroy the platform, yet the social networks reach to nearly 1 billion users seems to have had the opposite effect as millions of more people flock to the photo sharing service.

In response to the download new users appear to love Instagram, tweeting “too good” and “I use it every day!” read more

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December 23, 2010

Foursquare Users Upload One Photo Per Second

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Foursquare Photos with commentingFoursquare users using the popular iPhone app were given the ability this week to upload photos to their check-ins and comment on their own and other friends photos and with that new option has come a huge increase in the number of photos being uploaded to the location based service.

Foursquare founder Dennis Crowley has announced that every one second a photo is being uploaded to the site and that number is expected to increase when the Android photo sharing option goes live today.

With the increase in the number of photos being uploaded to the site and that number expected to grow rapidly as Foursquare’s market share continues to grow, Crowley is working the rounds to ensure that the issue of scale is dealt with.

Crowley in a Tweet told @benpopper:

“Ha, We spent all summer scaling in infrastructure in anticipation of this. And nooowww it’s time for the new features to roll out.”

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