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September 3, 2012

FullyFollow Let’s People Follow You With A Single URL

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Fully FollowHave you noticed the number of social network links in email footers these days? Follow me on LinkedIn, Follow me on Twitter, Follow me on Facebook, the list seems endless. Now thanks to an enterprising startup called FullyFollow users can share one link to rule them all.

Located at FullyFollow.me the program allows users to share their social networks in a single interface. Once entered users share their FullyFollow.Me URL and then they sit back and wait for super follow stardom.

Started in 2011 byEli Gratz,Ryan Lelek, andDale Stephens the program was conceptualized during a 48-hour bus trip from Chicago to Austin’s South by Southwest (SXSW) conference. read more

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November 24, 2009

Google turns to algorithms to create better-looking ads

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The constant push to make ads more visually appealing — reducing the effects of ‘ad blindness’ and helping them to convert better for advertisers and pay more to publishers — continues, as Google announces a pending deal with the Californian startup company Teracent.

Teracent specialises in machine-learning algorithms which have been put to use on the image ads of Google and its partners.

The example given in the announcement shows a standard, human created ad (left) and a similar ad that’s been picked in real time from thousands of different creative elements by these algorithms.

google-teracent-ads

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