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April 15, 2009

Twig embeds video ads onto your blog

The guys from VideoEgg have recently unveiled Twig, a form of video advertising that combines pop up vids with a sticky toolbar that hovers like a “twig” above or below your browser’s frame.

Twig looks like the familiar hovering bar we see in several media sites like Digg and Facebook when we click on external links. Although we may have mixed emotions about the implementation of a pseudo intrusive app on our blogs, the model does address the query of advertisers who want a guarantee that their call to action is always visible.
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