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August 26, 2008

Using Twitter for Business

Filed as News with 6 comments

Last week, Chris Brogan wrote a post outlining fifty business ideas on using Twitter for business. Some of his ideas included:

  • Twitter breaks news faster than other sources, often (especially if the news impacts online denizens).
  • Twitter gives businesses a glimpse at what status messaging can do for an organization. Remember presence in the 1990s?
  • Twitter brings great minds together, and gives you daily opportunities to learn (if you look for it, and/or if you follow the right folks).

Valeria Maltoni weighs in with some great ideas on how to use Twitter for business over at Conversation Agent. One great idea is:

Try new ideas in a space where you will likely receive feedback.

The concept of being in beta is great to test whether there would be resistance to offerings and why. Although the number of Twitter users is relatively small, it is a much bigger crowd than just the one customer who bought something custom from you and thought it was a good product. Before you go ahead and make that a product, find more than one way to test its marketability.

Both posts have great ideas on what to consider and how to implement twitter in your business.

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