Twitter Study Reveals The Secret To More Followers

Twitter stats by followers

Twitter stats by followersIf you want more Twitter followers you need to send out more tweets. That’s the basic premise behind a new study which examined billions of tweets in order to unlock the secret to obtaining Twitter followers.

Performed by Beevolve the social analytics research including analyzing 36 million user accounts with 28 billion tweets. On average the company was able to examine 794 tweets per person over a three year period.

The study found that people who send between 1 and 1000 tweets have on average 51-100 followers. People who tweets at least 10,000 messages have obtained 1,001 to 5,000 followers and people who send 15,000 tweets or more tend to have between 100,001 and 1 million followers.

There are of course exceptions, such as celebrities who can receive hundreds of thousands, even millions of followers just by sending their first tweet.  [Read more…]

Twitter Eyes Its Own Video Hosting Service

Twitter Online Video

Twitter Online VideoIf Twitter rumors are correct the social media micro-blogging service could soon replace third-party developers TwitVid, yFrog and VodPod while offering its own self-hosted video service. The company is rumored to currently be working on a service that would complement the photo sharing option the company rolled out earlier this year.

First reported by Mike Isaac of AllThingsD he claims:

“Twitter is considering building its own video-hosting technology.”

Isaac further ads that the move is meant to remove third-party video hosts because of compatibility issues:

“While these video services take some of the heavy lifting off Twitter, they also create difficulties.  For one, Twitter has no control over the changes others make to their products.  Yet often, Twitter must deal with the fallout when these changes occur.” [Read more…]

Kelly Clarkson Starts Accepting Twitter Song Requests During Concerts

Kelly Clarkson on Twitter

Kelly Clarkson on TwitterPop singer Kelly Clarkson has turned to Twitter in order to figure out what songs concertgoers want to hear during her live shows.

During her concert the hashtag #KCrequests is being used to determine song selection. Clarkson is currently on tour with The Fray.

Clarkson isn’t just accepting requests for her own songs, fans recently convinced her to belt out Florence and the Machine’s “Shake it Out,” Rihanna’s “We Found Love,” and the uber hit “Call Me Maybe” By Carly Rae Jepsen.

Kelly Clarkson’s Twitter song requests are nothing new, the rock band My Morning Jacket has been using the social network for song requests for a while.  [Read more…]

Michelle Obama’s DNC Speech Attracted 28,003 Tweets Per Minute

Michelle Obama Twitter DNC Champion

Michelle Obama Twitter DNC ChampionMichelle Obama’s well received speech was not only admired by many listeners, it was also a bit hit on Twitter where it earned 28,003 Tweet per minute. Putting her big night into perspective Mitt Romney’s speech garnered just 14,239 tweets per minute and he was in the midst of officially accepting the GOP nomination for President.

While Mitt Romney and his campaign have tried to create a larger voice in social media President Obama had a huge head start. For example Obama has 18.4 million Twitter followers while Romney is still sitting at the 1 million marker.

A recent Pew Internet study has also revealed that Democrats tend to use social media sites more than Republicans and Independents to spread political messages. In fact Republicans in the survey claimed that social media is not really all that important during an election. [Read more…]

Twitter’s Certified Partner Program Now Live

Twitter Certified Product Program

Twitter Certified Product Program

Twitter on Wednesday officially opened its certified products platform to the general public. With the program Twitter says customers can now take advantage of programs in three verticals that include Engagement Products, Analytics Products, and Data Reseller Products. According to Twitter the verticals are “based on the needs we see from partners every day.”

In a post on the company’s blog rep Seth Binderngel noted:

“With this program, we’ve identified areas where we see huge demand for innovation on Twitter’s platform.

We’re launching today with 12 partners, and this is just the start. If you have a unique product that fits in at least one of the product verticals, solves a market need and has the potential for a large impact, please get in touch.”  [Read more…]

Twitter Goes Down For Everyone, Fail Whale Emerges From The Rubble

Twitter Fails

Twitter Fails

The fail whale emerged on Twitter for all users on Thursday after the website experienced technical difficulties that shut down the world’s second largest social media network.

First experienced at 11:15 a.m. ET the site was down for nearly one hour at which time no postings were captured.

Upon relaunching the website was still experiencing only limited functionality for some users while others still could not access or log into their accounts.  [Read more…]

Twitter Search Gets A Boost From Autocomplete, Follower Searches And Related Terms

Twitter Search Improvement

Twitter Search ImprovementTwitter on Friday rolled out a new smarter search engine that brings with it an autocomplete feature along with the ability to guess whether you are searching for a term or a person. The Twitter search program can also search within the list of people a Twitter user follows.

On Thursday night Twitter teased that its search and discovery feature was about to change “forever” and now its new features have been shown off for both Twitter mobile and users.

The first new feature is the companies’s auto-complete. According to Twitter engineer Frost Li:

“Search autocomplete shows you the most likely terms for your query as you enter it — especially useful if you’re trying to follow the hashtag for an event or you’re looking for a certain Twitter account. You can select your query from the drop-down menu even before you finish typing it.”

The new autocomplete feature will also fix spelling mistakes for more accurate search results.  [Read more…]

Twitter Rolling Out Promoted Ads Suit In 50 New Countries

Promoted Tweets

Promoted TweetsTwitter on Thursday announced plans to roll out its suite of advertising products to 50 more countries, a big push to increase revenue outside of the United States.

Twitter’s Promoted Ads suite which includes Promoted Tweets, Promoted Trends and Promoted Accounts will start with Latin America and then carry over to western Europe including Germany and Spain. Twitter currently only offers Promoted ads in the U.S., UK and Japan.

When asked about exact time frames for the platform Twitter CEO Dick Costola revealed:

“There is a ton of demand but we don’t have dates as yet.”

Latin America will roll out “later this year” with Western Europe to follow. [Read more…]

Social Networks Broken Down By Demographic [Infographic]

Social Media User Demographics Based On Network

To better portray how certain demographics use social networking and to show the pull those social networks have over users the team at created a social network infographic.

Some statistics we already knew, for example Facebook rules the pack with 901+ million users. Other facts though are interesting, for example learning that Pinterest is still dominated by 68.2 % women.

Interestingly enough Pinterest users spend the same 405 minutes per month browsing the sites various pins when compared to 405 minutes that users spend on various parts of the Facebook website. [Read more…]