Twitter allegedly seeking to shut down USocial


usocial-logoUSocial, the (arguably) controversial media agency which ran a follower-boosting campaign for Michael Jackson’s Twitter account and has previously been involved in a Digg dispute, claims that Twitter is trying to shut it down on the grounds of spamming.

This is something CEO Leon Hill says that the company has never done.

“The definition of spam is using electronic messaging to send unsolicited communication and as we don’t use Twitter for this, the claims are false,” he said. [Read more…]

Did Michael Jackson’s family pay for Twitter followers?


michael-jackson-twitter-logoAn intriguing story hitting my inbox today is that members of Michael Jackson’s family paid USocial to buy and add 25,000 Twitter followers to the official “in memory of” Twitter account.

It’s not clear from the report I read exactly when this deal occurred, or how successful it was, but it’s surprising that the account only has around 30,000 followers. I’m surprised it didn’t have more organic adds, despite the fact that it’s only been online since 7th July this year.

Then again, three tweets in one month isn’t exactly scintillating stuff. It’s also worth noting that the account doesn’t have a Twitter “Verified” badge, but I suppose granting it one would be a rather special, and slightly macabre, case. [Read more…]