Webmasters tend to think in black and white when it comes to their websites. Build a great website, follow proper SEO guidelines, and hope for the best. While on-site optimization and social media engagement are both important, site owners can benefit greatly from off-site promotion.
The best way to get your name out there is to constantly push your brand. When I launch a new website I like to order simple products that will place my websites name in front of influencing people. Pens, koozies and chip clips are all great products because they are cheap and constantly used. I also like to incorporate my time as a service.
Websites that offer promotional products like these provide a cheap advertising solution that won’t break the bank while letting users know they care.
The trick with off-site branding it to get your products into the right hands. Here are a few simple solutions. [Read more…]