October 23, 2012
Research firm Ovum estimated in a recent report that over the last year iMessaging has been responsible for 300 billion text messages over the 12 months since its launch.
If those numbers are correct that could mean a loss of $13.9 billion in carrier SMS revenue.
Ovum did not explain if the revenue loss is based on SMS rates outside of a monthly plan or if they include an estimated per month subscriber cost. read more