Gawker Media sheds 3 sites
by David Krug
April 14, 2008
According to Silicon Alley Insider Gawker Media is shedding three of its underperforming sites: Wonkette, Gridskipper and Idolator. Unlike when he nuked Sploid.com, Nick Denton has mercy on these sites and will basically give them away to other companies with financial incentives for Gawker later down the road if they make money.
Shedding sites is a neccesity that I’ve had to do lately to keep the focus on the core profitable arena of the business.
David Krug
David Paul Krug Is an expat living in Mexico who enjoys covering topics like blogging, and new media. He's a former owner of The Blog Herald. For information check out 219 Marketing.
I thought gridskipper was a great site that was getting quite a bit of traffic. That one has great potential and should be kept.