Building up a subscriber base is for your blog or website is easy until you actually get too many of them. As it turns out, winning their attention is only half the battle, the other half is keeping it, meaning taking care of your audience in pretty much all aspects, including security. For that, you’ll need help in the form of WordPress membership plugins.[Read more…]
It takes no effort to get carried away after finally finishing your WordPress content post. Oftentimes you may even find your twitchy index finger instinctively clicking the “Publish” button soon after you’ve placed the final period in the content. Naturally, uploading a WordPress blog post like that has many dire consequences for your blog, especially if done consistently.[Read more…]
The fundamental role of content is helping your brand to grow. However, in most cases, it becomes quite a challenge trying to gauge the impact of content not only on behavior but also on how your audience experiences your brand.
In this article, we will discuss six eye-opening tips for measuring and enhancing the impact of your content on your audience’s behavior and how they experience your brand.[Read more…]
For decades, marketers and advertisers have realized the value of humor in branded content. Indeed, one needs only to consider the vast array of funny commercials down the years to understand that humor can be a powerful advertising tool.
However, there’s a big difference between a 30-second commercial and a full-length blog post. What’s more, consumers have different expectations regarding blogs than they do other forms of marketing and advertising.
Given all that, today we’ll tackle the question: should professional blogs be funny?[Read more…]
Blogging is a versatile activity that serves all kinds of purposes. Whether the goal is to bring in web traffic, generate leads, improve on-site SEO, or anything else, you need to have a defined process to measure the success of your efforts. By a “defined process,” I’m referring to a content audit.[Read more…]
It’s 2019 and quality content is still king, which is why blogging is still as valuable as ever today. More companies and large brands are turning to blogging to boost the marketing of their products and services. Many individuals, who started blogging as a side hustle, eventually built their own businesses from publishing content on the internet.
Having your own blog is beneficial besides it being a profitable venture you can embark on. Blogs serve as a creative outlet, perfect if you love writing and its craft. It is also a platform that you can use to talk about topics that you’re passionate about and let these reach a wider scope. You even have the potential to provide solutions and value in another person’s life.
The possibilities are endless when it comes to blogging! And if your interest is getting piqued, you may be asking yourself, “How do I start a blog?”
Blogging is more than just typing in words and sentences, and then publishing them online. There are actually processes behind the craft that can help you build a side hustle blog that is successful. Whether your goal is to earn money from blogging or spread the word about a topic or cause, you can create a system that can let you achieve that.[Read more…]
Many people believe that setting up a blog is an easy job. Adding some blog posts brings more traffic, more traffic leads to conversions, and all of a sudden those revenue figures start to grow.
Well, that sounds great in theory, but it isn’t that simple. You need to push valuable content, and you need to be consistent.[Read more…]
WordPress users can choose from an almost limitless selection of free themes, many of which look great and include all of the features a typical WordPress blog or business site needs. However, there is also a thriving market of premium themes with perhaps an even bigger selection. These cost money.[Read more…]
Think you have a good grasp of your conversion funnel? Well, you might want to think again.
According to a study by Econsultancy, only 22% of businesses in 2017 were satisfied with their conversion rates. Aside from low conversion rates, companies also cited low visitor engagement and high bounce rates as their major concerns.
Leads won’t automatically turn into sales by themselves. You need to have a compelling reason for your visitors to do business with you. Here’s a quick guide on how you can get in more sales for your business.[Read more…]
When most people think of a WordPress form plugin, they do so in the context of a contact form — they have built a WordPress website or blog, they’re building out the pages, and they need a form solution so they can add a contact form to the contact page. You may have even done the same thing.
But did you know that WordPress form plugins can be used for a whole bunch of things other than a contact form?[Read more…]