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Why Wasted Words Kill Good Ideas And Cost Sales

August 22, 2016 by The Blog Herald

It’s easy to take the nuts and bolts of our communication for granted. We can all talk and read and write, after all. But as soon as we start to put our own ideas out there – making the leap from reader to blogger, or from consumer to persuader – how we communicate starts to matter. Words become tools. To get a grip on what we’re doing with them, we need to dissect the language that we otherwise take for granted. [Read more…]

Filed Under: Blog Tips Tagged With: authenticity, authority, blog ideas, copywriting, white space

Exploring Social Media: Establishing Your Online Credentials

November 25, 2008 by Lorelle VanFossen

Exploring Social Media article series badgeYesterday, I wrote about how to win at the social media game and how it begins by establishing your online credentials. Basically, it’s how to create a virtual business card and resume that establish your web presence and history. From this information, people can get a glimmer of who you are, what you do, how you do it, and how they can use you to get the job done.

What Are Your Online Credentials?

I talked about the basics you probably already have in place, the social media tools of email, blog, and so on. Don’t have a blog? Get one.

In today’s world, you have to have a blog or social site like Facebook or MySpace. It must include a biography (bio or profile) about who you are, what you do, and how you can help others. Some history, like resume credentials, is appreciated as it sets your qualifications as an expert in your field.

There are a variety of other tidbits of personal information you may want to provide that may or may not be of help to others looking for you as an expert or to establish a personal or professional relationship with. [Read more…]

Filed Under: Features Tagged With: authenticity, blog, exploring social media, Facebook, guide to social media, online credentials, online reputation, personality, professional experience, reputation, reputation management, resume, social capital, social identity, Social Media, social media tools, visibility, web presence, work experience

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