When it comes to blogging in 2016, the listicle remains as popular as ever. It’s easy to digest and share, which should make it a go-to format for your blog. But despite the popularity of listicles, very few bloggers understand how to publish high-returning ones that are worth the investment. Thus, much of the effort put into writing listicles is a waste. With that being said, here’s some advice you need to heed in your quest for the perfect listicle: [Read more…]
When Google decides which content to feature on search results, the company weighs several factors. One of the most important is the quality of the content.
Since 93 percent of marketers use content marketing and the majority of readers prefer quality content over anything else, this is an essential element of writing. If your blog is poorly written and contains not terribly useful information, you’re obviously unlikely to be successful. [Read more…]