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Envato Launches The Netsetter

March 10, 2009 by Thord Daniel Hedengren

The Envato blog network continues to grow. The most recent addition is a blog called The Netsetter, focusing on launching startups, edited by co-founder Collis Ta’eed himself. This from the about page:

With the barriers to starting your own online business getting lower and lower, there’s a growing class of online entrepeneurs that I sometimes call the net set, kinda like that old term the jet set – which doesn’t make much sense any more now that I think about it. From that term came the name of this blog, because I hope that you dear reader are a fellow netsetter!

Nice name, and an interesting blog so far. It does make me wonder how big the Envato network can actually grow?

Filed Under: News Tagged With: Blog Networks, Collis Ta'eed, Envato, The Netsetter

Gawker Media’s February: Really Good Actually

March 4, 2009 by Thord Daniel Hedengren

Blog network Gawker Media apparently had a great February, up as much as a fifth from last year, according to a leaked email from Nick Denton to the staff. Denton naturally doesn’t want to get overly optimistic, especially since he’s made so many changes the last few months to his network.

February 2009 wasn’t nearly as dreadful as it could have been. A lot of sites struck traffic records — including io9, Gawker, Deadspin, Jalopnik and Jezebel. In total, we drew 297m pageviews — some 34% over last February’s level and 50% up if you account for the sites we spun off in the meantime. Comments — so much improved in the last year — grew even more rapidly. Now that Defamer has been consolidated under Gawker, we don’t have a single weak site.

It seems like niche is king in these days of economic turmoil.

Filed Under: News Tagged With: Blog Networks, Gawker Media, Nick Denton, recession

Defamer Takes the Valleywag Route

February 23, 2009 by Thord Daniel Hedengren

It appears as if Nick Denton wasn’t able to sell his celebrity gossip (aren’t they all?) blog Defamer. Instead, it is now becoming a part of Gawker.com – the entertainment column according to PaidContent. Said business site is quoting a blog post written by Denton which unfortunately is no longer available, it just redirects to the not so updated nickdenton.org blog – it’s back up! Assuming PaidContent got it right, Denton said “the brand was worth more to us — as a section of the Gawker site”.

Free translation: The bids we got were too low, and we can use the 900,000 monthlies to strengthen our key brand.

The defamer.com site will show all Defamer posts from Gawker, but the team is leaving to do something else, yet to be announced.

You might remember Valleywag making a similar transition late last year.

Filed Under: News Tagged With: Blog Networks, Defamer, Gawker, Gawker Media, Nick Denton, transition, Valleywag

The New b5media Revealed

February 17, 2009 by Thord Daniel Hedengren

The New b5media RevealedThe times are changing and so are the blog networks, something that appeared to be a solid business model a couple of years back, but now deemed a rough one if you want to succeed. One company above others are being mentioned whenever blog networks are branded as a failed idea, and that’s b5media. Not because they have failed or anything, but rather because they have all these blogs, and no real focus.

Well, that’s about to change, and starting today at that.

The first big change is Splendicity, something of a portal page for the beauty and style channel at b5media. It’s not a new site, but with the redesign, b5media not only aims to bring something new to the table, they’re also reshaping the logistics of their blog network.

Or, to put it frankly, they have taken their 32 blog strong beauty and style channel, and converted them all to one big site: the new Splendicity.

32 blogs, becomes 1 site. That brings a lot of questions, doesn’t it? [Read more…]

Filed Under: Features Tagged With: b5media, beauty, Bizzia, Blog Networks, fashion, Jeremy Wright, portal, Splendicity, Starked, WordPress MU

Envato Launches AppStorm

February 4, 2009 by Thord Daniel Hedengren

AppStormThe Envato network continues to grow. The latest launch is a Mac application blog called AppStorm. This from the launch post:

Hello, and a very warm welcome to AppStorm – a site dedicated to Mac application news, reviews, competitions and tips. If you’re a Mac user, I hope that the upcoming articles will open your eyes to a whole range of innovative new applications. If you’re not a Mac user, be careful; reading about the fantastic software offered for the platform may cause you to switch!

The site is edited by David Appleyard, known from The Apple Blog (which Giga Omni Media bought, remember?), and also features an original web comic by N.C. Winters.

Congratulations on the launch!

Filed Under: News Tagged With: Blog Networks, David Appleyard, Envato, N.C. Winters, web comics

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