In today’s age of information giants (i.e., Facebook and Google) dominating the online advertising, search, and traffic; smart marketers – most especially the content creators – know that they have to build a strong online presence to remain relevant and continually generate revenue from their content.

However, nowadays, this proves to be very difficult as these companies constantly change their algorithms – making a lot of businesses hard to be found. And understandably, lack of online visibility will make it even harder to monetize content. Because of this, creators often find themselves constantly contending with ad blockers and fighting stolen content. Moreover, worse, even the most popular creators on social media receive no rewards for the work they do. [Read more…]