There are multiple trends for blogging. Most of these are for increasing the number of visitors or viewers of a website. It could be through video marketing, email marketing, SEO, and many more. One trend that does not go out of style is guest blogging. Any blogger, especially those that just built up a new page, should invite a few guest posters on their page to invite more readers into the blog. Or, the blogger could also do guest blogging on other sites to gain back readers onto their blogs.
In the last couple of years, guest posting on other people’s blogs has become a solid marketing technique. At first, the idea of letting some stranger post their content on your blog seemed ludicrous. However, many bloggers realized the benefits of more fresh unique content, and the wheel has been rolling ever since. I have personally guest posted on many different blogs, and I have noticed that guest posting is sometimes clumped together with article marketing as if they are “basically the same thing.” They are NOT the same thing. There are many differences, and that is what I want to explore. Let’s start with the similarities of the two: [Read more…]