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Using Numbers in Headlines: Is the Game Changing?

January 14, 2010 by Andrew G.R.

I spent a couple of years working at FOX News where I had the opportunity to hone my headline copywriting skills.

My boss at the time would plead with us to read Reader’s Digest, claiming they had mastered the art of “catchy” headlines.

The way we digest our media has changed, but the tried and true methods of creating a powerful headline have not. Effective elements include… [Read more…]

Filed Under: Guides Tagged With: Blogging, effective copywriting, headlines, how to write headlines, numbers, writing

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