Most bloggers try to stick to familiar territory for obvious reasons. If you’ve had experience in a given industry or education to back your writing, it’s easier to come up with new topics and you can write them fluidly without needing to stop and research new information every few sentences. However, there’s an advantage in extending your reach to topics you’re not familiar with—as long as you have the right approach.
Writing Unfamiliar Topics
When you write about topics you don’t understand or haven’t written about before, you need to make sure you come across as authoritative and get your facts straight; otherwise, you could damage your reputation. [Read more…]