Corporate blogging solutions provider iUpload, and Guidewire Group, the firm behind the BlogOn conference, are calling for interested people in Marketing, Media, Communications and IT fields to particpate in a survey exploring how enterprises are deploying and benefiting from blog-related initiatives.
The survey aims to determine market demand for corporate blogging solutions, emerging best practices and the role of blogs in key enterprise functions, as well as to identify barriers inhibiting adoption in the marketplace.
“From General Motors to Sun Microsystems, companies are now using blogs both internally and externally to create dialogues and generate new ideas,” said Chris Shipley, co-founder and editorial director of the Guidewire Group. “But beyond these early adopter examples, how are blogs being used to reshape business communications, what forces are driving blog adoption and what barriers need to be overcome to make corporate blogging pervasive in the enterprise? These are the questions this survey aims to answer.”
Interested people may participate in the survey here.