The Coronavirus pandemic has certainly made things trickier for small businesses and even put some out of business for good. So it’d be crazy to build a startup in this climate, right? For some this is the right time to ditch an hourly job and try their hand at self-employment.
If you are one of these people, ready to try something new, we have a few tips for you to help you succeed in this unique business environment.
Just a few weeks ago, humanitarian brands like the North Face has decided to suspend their advertisements on the social media giant Facebook. This is after finding their advertisements being tagged or posted on hate speech content. Many brands are appalled by this discovery and immediately followed suit at temporarily suspending advertisements. Soon, big named brands like Honda, Coca-Cola, and Unilever (among others) decided to also suspend their advertisement on the platform. Thus, the #StopHateforProfit movement was created.
This is not the first time Facebook was canceled by many brands and users. The company has its own fair share of blunders and controversy. However, this might be the only time when Facebook is seriously threatened, especially financially. Earlier this week, Facebook CEO has announced all changes that would be made to address the current issues.
Now, many bloggers and influencers are nervous that the widespread Facebook ad boycott will severely affect them. However, from the current developments, it looks like they would not be affected much. So, should all these current events worry bloggers and influencers?
There are hundreds of Google ads for the same services or products, yet, ironically, not all receive the same rate of conversions. The ferocious competition is still hard to beat, and the cost of ads only escalates. So while you might have excellent technical SEO, a great bundle of ads, and impressive landing pages, the ever-evolving Google never fails to surprise with its updates. [Read more…]
With the continued rise of the freelancer and sudden shift to remote working for the rest of the working population, many workers may be asking the question: Is working from home right for me? Freelancer careers like blogging have exploded in popularity in recent years and for someone looking to launch their freelance career, it can seem like the perfect option. As of 2020, there were now over 600 million blogs available. However, while there have been countless articles on the benefits of pursuing a freelance blogging career full time, it may not always be the perfect fit for everyone. It has been said that working from home is only suitable for certain jobs- and people. [Read more…]
In a lot of ways, it’s the perfect gig. You get to make your own hours, to set your own pay, to pick your projects, and to be your own boss. And there’s something very cool about getting paid to create, knowing that other people are going to read your ideas and actually care! [Read more…]
The coronavirus pandemic has changed the world in many ways. In just a short amount of time, the world was put in a standstill and forced to adapt to a ‘new normal’ that many people don’t seem to accept just yet. Almost everything was migrated online – schools, work, groceries, and even workouts. Mass events like conferences, meetings, national events, and even government activities were also moved online. Blogging, although originally an internet product, is also affected by the pandemic. [Read more…]
Does your veterinary practice have a blog? While most have some level of social media presence, many don’t maintain a blog because they lack the resources or don’t understand the benefits of doing so. Luckily, running a blog doesn’t have to be time or resource-intensive. These 5 best practices can help your veterinary practice make the most of this simple, but high-impact tool. [Read more…]
The reduction of face-to-face interactions had highlighted the need for digitalization of businesses. People stuck in quarantine took it to the internet for most of their needs – supplies, entertainment, connectivity, and even fitness. This is why blog earnings increased significantly during the pandemic. [Read more…]
Turning your blog into a successful business is an incredible feat. When your blog reaches a certain size, however, and you can no longer manage by yourself, it may be time to consider diversifying your operations. One of the simplest yet most effective ways to do this is to hire someone to help with your blog. If this seems like a major decision, you will undoubtedly find solace in knowing that many successful blogs have an entire team of people working on them behind the scenes. You do not even have to be a world-famous blogger in order to benefit from an extra pair of hands. As soon as your blog reaches a certain size and you can no longer do all the work yourself, it may be a good idea to employ someone to assist you. [Read more…]
According to recent studies, almost 50% of internet searches on the Google search engine do not result in organic traffic (or clicks) to websites or webpages. These searches that do not generate traffic towards a webpage or website is what is known as a zero-click search. There are a variety of reasons why this happens. Time and again, humans have grown impatient and crave information that could instantly be retrieved within seconds. To adapt to this, Google has improved its design to allow its users to maximize the “Search Engine Results Page” or SERP by allowing for simple and concise information in less than a second. [Read more…]
