DIY Site Audit: Possible or Not?

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This article is by  Anna Rud, Content Marketer at Serpstat.

It’s obvious that audit is a fundamental step of the site optimization. Experts point out that sometimes site can enter top-10 without a single backlink, just through correct internal optimization. And, of course, it can be done only by a competent site audit.

But what are the types of the audit? And which one is right for you? It this article, I’ll describe two types of audit, and explain how to choose an appropriate one for you, depending on your purpose and budget. [Read more…]

Yes, It’s Possible to Grab Loans When Working as a Freelancer

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Freelancing has become an incredibly popular way for men and women around the world to make money. Freelancing is, in essence, having your own business. It allows you to not just generate your own income, but to control how much you earn. When you freelance, you take charge of your own finances and work life. Even though you may not actually register as a business, but rather as an independent contractor doing freelancing work, you may have difficulty acquiring a loan. [Read more…]

2017 Most Unique and Friendliest CMS for Small Businesses

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Content Management Systems (CMS) are very critical to the management of contents on small business websites. The friendliest CMS for small businesses are not just designed to upload and manage contents, they are more flexible and offer much better customized support for business owners. The best small business friendly CMS brands online today include the following;

#1: Opencart

Beginners will definitely enjoy this open source CMS because of its incredible simplicity. You don’t have to be a technology guru in order to start using this open source CMS, there are lots of plugins that has been designed to handle all complex procedures and you can start operating your store without the knowledge of coding. The simplicity of this CMS makes it one of the best for newbie online store operators. You may want to click on https://www.magenet.com/best-cms-2017/, to learn more about this open source. [Read more…]

7 Keys to Business Success for Young Digital Marketers

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Digital marketing has experienced a steady growth over time, but 2016 proved a landmark for this industry – it marked the year when digital marketing spending finally surpassed more traditional marketing approaches, including television. No wonder the field has attracted so many young digital marketers of late!

However, any industry veteran would have been able to vouch for the benefits of digital marketing. Audiences are now consuming more content than ever, making digital marketing a trackable, metrics-driven method to make sure that ad spend is performing properly and at full efficiency. [Read more…]

Chatbots and the Changing Art of Blogging

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You’ve followed blogging bibles to the T, from keyword research to creating search optimised content to leveraging existing content on your social channels. You were expecting incoming traffic – you got it! What you weren’t expecting is that high bounce rate and that low average session duration.

Today, it’s no secret that a high-value content driven blog is an indispensable way of voicing your ideas and opinions, establishing authority, attracting a following from social avenues and showing up on search results .

However, getting your voice heard by thousands and then maintaining a blog that gets enough traction is not that easy anymore, is it? [Read more…]

The Key to Risk-Free Cloud-Based IT Equipment Shipping

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In today’s computing economy, everyone knows the advantages of the Cloud over traditional storage methods. Cloud computing drives down cost by helping clients avoid large capital expenditure upgrades and other hardware costs. The Cloud can also improve overall cost efficiency by more closely matching cost patterns to actual revenue/demand patterns, which helps move businesses toward an Opex model — instead of an outdated capital-intensive cost model. Cloud computing also helps coping with demand, as the Cloud environment can better grow with your business than traditional hardware options. When demand is unpredictable or suddenly spikes, or when you need to test a new application, the Cloud grants you the ability to spin capacity up or down, while paying only for what you actually use. The Cloud allows users to scale services to fit their individual needs, allows them to customize applications, and grants access to content from anywhere with an Internet connection. [Read more…]

Bring Your Multi-Site Development Work To The Next Level With A Reseller Plan

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For growing design firms, marketing agencies, and companies who manage the websites or do the IT support for several clients, liaising with multiple website hosts, not to mention making alterations for clients when each is using a different platform can feel overwhelming. Over time it can also become impractical, as it can get disorganized and cost your clients more of your time as you switch over from one server to the next. Finally, managing multiple servers requires expertise using a variety of platforms and optimizing for them. If there is the option, why not streamline your business and transfer new and existing clients onto a single, unified WHM control panel. [Read more…]

Blogging As Therapy: True Life Stories Of Victims And How They Coped

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Domestic violence can bring a lasting trauma to victims particularly the young ones. It can lead to a low self-esteem, hatred towards other people, depression and worse, it can prompt the victim to take his or her own life notably if they don’t get help and the right support after their horrible experience.

Thankfully, many organizations exist today with a goal of helping domestic violence victims cope with the trauma and eventually move on with their new lives. Most provide assistance in various forms such as hotlines which parents and victims can use to report incidents or just to share their stories to ease the emotional burden they feel. They also provide shelters and other facilities where victims are housed while they are on the recovery process. [Read more…]

Social Media and Dating Apps: How They’re Changing Love

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Millennials – and, increasingly, people of all ages – are getting used to dating online. The first group of people who won’t remember a time before friendships were born, nurtured and often even ended on social media are now pre-teens. The reality of our world is that all relationships, both romantic and platonic, are now heavily influenced by internet tools, whether that is where they’re begun, or how they’re maintained.

While in-person interactions are still incredibly important to relationships (and we hope they always will be), it’s important to recognize just how much social media and dating apps are changing how we care for those we love – and even who we direct that affection to. [Read more…]

5 Simple Tips for Creating More Irresistible Product Pages

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It’s easy to create a product page. You can use any number of drag and drop site builders and you’ll have a professional looking page in a matter of minutes. But if you want to make your product pages irresistible and high converting, there are some additional actions you’ll have to take. Specifically, you’d do well to try the following:

1. Keep it Spick and Span

KISS is a commonly used acronym in business and web design. And while it usually stands for “Keep it Super Simple” or “Keep it Simple, Stupid,” we’re going to let it stand for something else. In this instance, KISS stands for “Keep it Spick and Span.” [Read more…]