You crank out blog post after blog post.
And still – nobody seems to value the content you publish.
You know your stuff but you haven’t made a name for yourself (yet).
You need to establish your credibility but you don’t know how.
[Read more…]5 Cognitive Biases You Can Use to Boost E-Commerce Conversions
98 percent.
That’s the number of people who won’t make a purchase upon their first visit to a website, according to research from Episerver.
If you run an e-commerce business, you have to face the reality that the average visitor to your website isn’t ready to buy on his/her first visit, and that so many factors can prevent even those who came with the intent to buy from completing their purchase (research from Baymard shows that almost 70 percent of people carefully study a sales page, decide to buy, and then quit right at the point of purchase).
[Read more…]Why conducting a website audit is important
‘They said content is the king and we could not agree more’
But creating high-quality content isn’t everybody’s cup of tea. As a business, you need to be able to create content that your target audiences love reading. No matter how well-researched your blogpost is, if you haven’t written it in accordance with the tastes and preferences of your audience, then it’s redundant.
[Read more…]How to Create Killer Project Proposals to Land Five-Figure Blogging Clients
It all starts with the project proposal.
It doesn’t matter whether you’re selling a $100M ad strategy to Ford or a $1,000 blogging plan to startups, the quality of your proposal will have a marked impact on your results.
Writing a great project proposal isn’t just about cramming in as much information into the document as possible. Nor is it about using some copywriting tricks to convince clients.
[Read more…]15 Mindset Hacks to Avoid Blogging Failure
You are worried, aren’t you? Worried that you’re wasting your time, worried that your blog won’t take off. Even though you studied and worked hard, you are not seeing the results you were hoping for.
The worst part? You have no clue why this is happening. After all, you did many of the things that experts were preaching. What’s the matter then?
Let me tell you a secret…
[Read more…]30 Blog Disclaimer Examples
Blog disclaimers might not seem like the most exciting thing in the world but they’re incredibly important. Without a disclaimer, you could be open to potential legal issues that arise from people reading your content. While it isn’t likely that you’ll get in trouble for running a blog without a disclaimer, why take the chance? A disclaimer keeps you safe and makes your blog look more professional. There’s no downside to having one but the trick is making one that covers every area that applies to your blog. To publish the right disclaimer, read on.
WordPress vs Blogger Comparison: Which One Should You Use in 2018?
Every year, major blogging platforms roll out new initiatives and features designed to help people showcase their work and create an online following. Two of the largest blogging platforms are WordPress and Blogger. Each offers unique features that appeal to different types of bloggers — for example, one is more suited to those who want to sell products through their blog. It’s important to do a WordPress vs Blogger comparison before you start blogging, especially in 2018 when so many different options are available.
Deciding which blogging platform to use is a large decision that shouldn’t be made lightly. Once you’ve created a series of posts and habits, it’s more difficult to switch those to another platform. So choosing the right platform for your purposes before you get started is absolutely essential.
How to implement a CDN on your website
Setting up and hosting a website isn’t the only thing you need to deliver site content to your audience and ensure a positive user experience.
A content delivery network (CDN) is another important tool that can improve how your site visitors access your content in a quick and secure way.
Contrary to popular belief, setting up a CDN for your site is actually quite easy. This post will walk you through exactly how to do it using Incapsula CDN. [Read more…]
8 Best New York Lifestyle and Fashion Blogs
New York is home to numerous fashion companies including shops and plays hosts to various fashion shows each year. The New York City Economic Development Corporation (NYCEDC) has noted that some 900 fashion firms have their headquarters in the Big Apple. It added that yearly, the city attracts more than half a million visitors who attend fashion trade shows, showrooms and fashion shows. It is also well known for its Fashion Week held every February and September.
This being the case, it is no surprise that New York City boasts of having some of the best lifestyle and fashion blogs. Here are some of the NYC bloggers from where you can get wardrobe
inspiration whether for casual or special occasions and useful tips on where to shop for your clothes, jewelry and other accessories. [Read more…]
How Will Google’s Longer Snippets Impact SEO?
The SEO world was shaken to the core in March 2017, when Google released its Fred update causing countless websites to experience a dramatic plunge in the traffic. The search engine giant, which controls 65% of the market share, isn’t done with this year’s surprises. In November, a significant drop in the number of featured snippets could be noticed, while more “knowledge panels” were introduced.
Just as we began to suspect that the influence of these rich answers was in decline, Google proved us wrong. In December, the company confirmed another game-changing rule which would increase the length of featured snippets to 320 characters. No wonder that this latest development will have a significant impact on SEO, especially bearing in mind that the future of search lies in voice search.
How Will Google’s Longer Snippets Impact SEO? Click To Tweet
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