We live in a time where it seems like everyone and their mother runs a blog. In the United States alone, it’s estimated that there will be nearly 32 million bloggers by 2020! Whether it’s corporate business owners, food bloggers, fashion gurus, movie commentators, etc., anyone can write blog posts that can potentially be seen by the masses.[Read more…]
Clean energy is a powerful force for battling climate change and saving the environment. For the first time, two states- California and Hawaii- had committed to 100 percent clean energy goals last year. That means a total of one hundred cities have committed towards 100 percent clean energy.
The Chattanooga Metropolitan Airport in Tennessee announced in 2018 that it would be the first airport in the U.S to run on 100% solar power and other airports are interested in the same thing. Hartsfield–Jackson Atlanta International Airport in Georgia is also researching how to merge solar power and battery storage to help power the airport during cloudy days and during the night.
What separates a successful content writer from the rest? A successful content writer produces content that engages and informs readers, and at the end of the day, generates conversions. Those conversions could be sales and clicks, affiliate sales, email signups, and video views. These results are achieved not by luck, but through the hard work of mastering certain skills.
Business blogs are goal oriented. The aim is to get a point across from your reader, and in many cases, the emphasis is on getting the reader to use your service or buy your product, a point typically driven home by the call to action (CTA) at the end of the post. But what happens when readers don’t get to the end? If you can’t carry them through to your CTA, then your blog post isn’t doing its job.
To keep readers on the page and carry them all the way to the end, you need to be strategic. These three strategies will boost your blog and make you CTA count, because writing a great CTA isn’t enough if your audience isn’t reading it.
Links are one of the primary factors used by major search engines including Google to rank website and pages. This simply indicates that if you want to rank better in Google, then you must follow result-driven link building tactics for your website or blog.[Read more…]
Last month, it was announced that Google had rolled out a significant Algorithm update, which also happened to be its first update of 2019. The algorithm update had quite the impact on News websites and blogs that belonged to different niches. Some have even called this the “Newsgate Algorithm Update.”[Read more…]
For those accustomed to working in a traditional office setting, the idea of working from home is usually met with an array of emotions. Some people love the idea of being able to roll out of bed and skip the commute into work. Others worry they’d be too lonely and bored. But if you’re thinking about transitioning into blogging as a full-time gig, you don’t really have much choice. Ready or not, working from home is the most cost-effective and practical option.[Read more…]
Working remotely is becoming a more popular choice—and a more available option—for writers all over the world. Because writing doesn’t require immediate, in-person interaction or any specific equipment beyond a word processor and an internet connection, it can feasibly be done anywhere, though some locations are clearly better than others.
As a blogger, all you want is to share your ideas. So you create content on your blog.
But you should know, creating excellent content is not all there is to blogging.
In fact, if your content is not “branded,” it’s likely to get ignored.
Are you a random blogger slash virtual stranger?
If so, you shouldn’t assume your target audience has nothing better to do than check out what you cooked up in your blog.
You’ll end up breaking your own heart if you do.
If you don’t have a well-established brand, many people will not bother with you and your content.
So don’t be one of those bloggers who overlook the need for branding. Even if you perceive yourself as a business and not a brand, your branding matters.
And stop badgering yourself with the question, “Why is branding important?“. Instead, approach the matter head-on: make a brand.
In this post, I will tell you why you need to focus on your brand as a blogger. And for these reasons, you will understand why it’s a key ingredient in every blogger’s success![Read more…]
As blogging becomes one of the predominant methods of delivering and consuming content, it’s print journalists who have a thing or two to learn from bloggers. But don’t be so naive to assume that you have it all together. Good print journalists can teach you valuable lessons as well.[Read more…]