MSN is running an interesting competition in a drive to get more British users blogging on MSN Spaces: The MSN Space race.
To quote the site:
“MSN is giving away hundreds of prizes in the coolest competition of the year so far. All you have to do is get a MSN Space (the best free blog product in the world) and a MSN Hotmail account (the biggest free webmail product in the world) and’€¦ take a picture of a UFO, or an alien. Do this and you could win a state of the art camcorder, 10 Creative Zen MP3 players plus hundreds of Qees. It takes minutes to sign-up and it’€™s completely free! Plus, if you can locate the hidden UFO base, you can win our star prize – a NASA holiday! Prepare for lift off!”
There is also a tie in with the British tabloid press: an article appears in The Sun…well I say article but it looks and smells like an ad to me, promoting the competition.
What advanced civilizations at the far corners of the universe would make of all this was not mentioned.