Garrett French at WebProNews looks at a speech given by Rick Bruner on the advantages of blogs in increasing Google rankings, but unlike many, by encouraging the establishment of good blogs on topical issues.
Blogs Mean Better Listings On Google | WebProNews
“Given these examples of successful blogs, many business owners are left wondering whether blogging is right for their businesses. What are some reasons to have a blog? Bruner said, “Blog stands for Better Listings On Google” because Google favors regularly updated content. It’s also common for breaking news to be featured on blogs”