Glam Media Launches Brash.com, Targets Men
Glam Media is best known for the women’s blog network, Glam.com. Well, now they’re taking the logical step and launches a similar product targeting men instead, called Brash.com. Just as with Glam.com, they’re looking to add sites to the network to build content and readership, and it looks like they’re off to a pretty good start:
More than 25 lifestyle, entertainment and technology sites, blogs and publishers have joined the Brash.com Network at launch, including: ArtistDirect; DigitalTrends.com; eCoustics.com; InGameNowSeriousWheels.com; MonstersandCritics.com and others. Content partners for Brash include: Time.com for national news; Rolling Stone for music news and updates; TheCarConnection.com for car reviews and news; SB Nation for sports coverage and CNET for technology information. Video providers for BrashTV include VidCat and HowCast.com.
Read the press release, check out the Brash 100 who got Michael Arrington to blog the launch (which he probably would anyway), and visit Brash.com and see for yourself.
Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.