European e-commerce web site Vente-Privee.com has announced the launch of UK and Italian blogs, aimed to offer a more direct line of contact with its seven million strong membership base and increasing transparency.
The press release suggests that the blog “reveals all the secrets behind the website: how it works, tricks of the trade, the latest news, new projects, prizes awarded, the professional teams… In a nutshell, everything that goes on behind the scenes.”
It’s a private blog open only to members, with membership only available via referral from an existing member. It’s managed by a team of native English speakers.
A French blog has already been running for four years, boasting over 100 articles and 57,000 posts last year alone.
The Spanish and German blogs, launched in March last year, have published over 100 articles, with more than 5,300 posts by Spanish bloggers and 1,300 posts by German bloggers.