Social analytics data collector PostRank has been acquired by Google, terms of the deal have not been disclosed to the public.
PostRank launched in 2007 and is currently located in Ontario, Canada, although the company will soon move to Google’s San Francisco offices.
If you’re unfamiliar with PostRank, the company collects social sharing information for websites, specifically focusing on “social interaction analytics” such at Twitter and Facebook shares, commenting and user traffic. The company also tracks Digg and Delicious use.
Announcing the deal on the official Postrank blog today CEO/Founder Ilya Grigorik wrote:
“We are extremely excited to join Google. We believe there is simply no better company on the web today that both understands the value of the engagement data we have been focusing on, and has the platform and reach to bring its benefits to the untold millions of daily, active Internet users.”
More info is expected to be released in the coming weeks.