Promotional Materials For Your Website: From Simple Products To Offering Your Time

by

Off-Site BrandingWebmasters tend to think in black and white when it comes to their websites. Build a great website, follow proper SEO guidelines, and hope for the best. While on-site optimization and social media engagement are both important, site owners can benefit greatly from off-site promotion.

The best way to get your name out there is to constantly push your brand. When I launch a new website I like to order simple products that will place my websites name in front of influencing people. Pens, koozies and chip clips are all great products because they are cheap and constantly used. I also like to incorporate my time as a service.

Websites that offer promotional products like these provide a cheap advertising solution that won’t break the bank while letting users know they care.

The trick with off-site branding it to get your products into the right hands. Here are a few simple solutions. [Read more…]

Best Antivirus Programs For Under $50

by

Best Antivirus programsThe internet is full of interesting content. You can watch videos, browsing billions of photos, and even acquire some of your favorite software applications. Unfortunately with every website visit or software download users are also chancing a very real run-in with computer viruses.

As hackers continue to develop stronger attack methods it has become essential that users install and actively use virus scan programs.

Thankfully the best antivirus programs on the web often cost less than $50 to acquire and actively use.  Here are several of the best programs of 2013. [Read more…]

Serious Bloggers Need A Dedicated Internet Connection

by

Comcast for Internet and CableI’m a pretty serious blogger. I currently run 20 websites, many of which receive hundreds of thousands of pageviews. A few years back I was running my fledgling business out of my living room and everything was just fine.

One day I realized I was spending a lot of time moving around files from my home business computer to my server. As gigabits flew from one location to another and I streamed Netflix to my big screen TV I realized my productivity was taking a hit.

If you are like me and you have a wife or husband and maybe a few kids at home you understand how a connected culture can slow your productivity. One kid is watching hilarious YouTube videos, another is watching a Vudu movie and your spouse is watching Netflix. In the meantime you are attempting to use your 20Mbps connection with very little success because multiple smartphones, TVs, tablets, and other devices are hogging a portion of your available bandwidth. [Read more…]

WordPress 10 Years Later: How An Open Source Platform Grew To Rule The Web

by

Wordpress LogoCan you believe it was ten years ago that web developer Matt Mullenweg introduced WordPress to the world? At that time blogging was a dirty word typically associated with out of work lazy writers. Even guys making seven figures with their WordPress websites were considered out of work slobs. Heck my friends who make less money than me still think I need to get a “real job.”

Fast forward to 2013 and 52% of the top blogs worldwide use WordPress with more than 70 million websites operating thanks to the streamlined web software.

WordPress has not only helped non-programmers launch successful websites, it has also created a sense of community for both users and programmers alike. [Read more…]

Twitter Promoted Tweets Will Target Similar Ads You Saw On TV

by

Twitter promoted tweetsTwitter is launching a new ad type that will target similar ads TV viewers have recently watched.

On Friday, the social network said it will offer targeted promoted tweets to users in order to provide a well rounded ad experience.

According to Twitter:

“Synchronized Twitter and TV ad campaigns make brand messages more engaging, interactive and measurable.”

Thanks to its acquisition of Bluefin Labs, the micro-blogging service now has the ability to closely monitor shared content in order to gain a reference point for television programming. The program works even if a user doesn’t explicitly reference the name of the TV show they just watched. [Read more…]