Twitter on Wednesday officially opened its certified products platform to the general public. With the program Twitter says customers can now take advantage of programs in three verticals that include Engagement Products, Analytics Products, and Data Reseller Products. According to Twitter the verticals are “based on the needs we see from partners every day.”
In a post on the company’s blog rep Seth Binderngel noted:
“With this program, we’ve identified areas where we see huge demand for innovation on Twitter’s platform.
We’re launching today with 12 partners, and this is just the start. If you have a unique product that fits in at least one of the product verticals, solves a market need and has the potential for a large impact, please get in touch.”
Twitter has launched the program with 12 partners who include Attensity, ExactTarget, HootSuite, Mass Relevance, Radian6, Sprinklr, SocialFlow, Crimson Hexagon, Dataminr, Topsy, DataSift, and Gnip.
New developers can apply to be part of the Twitter Certified Partner Program by visiting here.
Twitter recently declared that 3rd party API users can not exceed 100,000 users without permission from Twitter. Current developers have some leeway under Twitter’s new rules although restrictions still apply.
Will you be taking part in any of the programs new options? Personally the word “analytics” makes me smile.