Believe it or not, Fortune 500 company blogs are few and far between. According to UMass Dartmouth research, less than a quarter of the F500 host regularly updated public blogs. However, those that do regularly update blogs definitely have it right. With consistent updates and positive, brand-relevant content, a number of these companies serve as amazing examples of corporate blogging masters. [Read more…]
If you’ve been on Twitter recently, you might have noticed a new little tab, adorned with a lightning bolt, situated between your notifications and messages. It’s Twitter’s new Moments feature, and it’s here to help give Twitter its identity.
Twitter just gave us a new way to purchase things on the web: buying via tweets. Vendors using one of the three major e-commerce sites will now be able to sell to their customers directly through their Twitter timeline; merchants can now embed a buy now button into their tweets. Twitter’s buy now button will undoubtedly shake up e-commerce, making it easier for merchants to connect with and sell to their customers.
As a result of 24-hour cable news cycle, relentlessness of the internet and ubiquitousness of social media, for better or worse, we are, in some ways, more in tune with the world than ever before. Twitter helped spur on the Arab Spring in 2011, ignite the search for Joseph Kony and the Lord’s Resistance Army, force governments to take action over #BringBackOurGirls and spread other news stories internationally quickly. In the case of the Syrian refugees, however, we see the limits of what’s become known as hashtag activism.
As early as November, you will be able to let someone known exactly what you think of them as a human being—albeit indirectly. The new social media app called Peeple is billed as the Yelp for humans. It’s all of the insane and inane things that you hate about Yelp but, you know, about people. Actual human beings. The upcoming Peeple app embodies the worst of social media.
Blogging involves many tasks – from conceptualization to creation to promotion – but at the center of it all, I believe, is writing.
It is true that you don’t have to be the best writer in the world to be a good blogger. You don’t have to be a badge-carrying member of the Grammar Police. It does pay to work on your writing skills, though, and when it comes to that, it’s best to listen to the some of the most recognized writers.
If you need a bit of inspiration or you want to pick up an insight or two, read these writing quotes for bloggers. You’ll walk away a better equipped writer. [Read more…]
Since Twitter’s former CEO (and former stand-up comedian), Dick Costolo, left the social media giant on July 1, investors have been vehemently searching for Twitter’s new leader, and it looks as if Twitter co-founder Jack Dorsey, Twitter’s current interim leader of Twitter and Square’s chief executive, may be the best candidate. Will Dorsey be Twitter’s next CEO? Potentially.
Editor’s note: This post was written by Rupert Adam, marketing manager at Emailcenter, the UK’s largest independent ESP. He specialises in marketing and strategy development. Follow him on Twitter: @RooAdam.
When it comes to dealing with your inbox, you’re probably one of two types of people. There’s those with tens, hundreds or even thousands of unread messages stacked up in their inbox, or those who can’t relax until every single message has been read and either deleted, delegated, responded or deferred.
On average, we send and receive 100 billion emails every single day (just imagine how many that equates to in a year). With that many emails being sent daily, and with research suggesting that the average professional receives more than 100 emails every day, it’s little wonder why so many of us can get lost in our inbox and spend more of our working day dealing with and sifting through messages rather than actually getting any quality work done. In fact, messages from fellow bloggers, guest post requests, meetup/conference invitations, sales messages, newsletters and spam are probably filling up your inbox right this very second!
And that’s where Inbox Zero comes in. [Read more…]
Earlier today, Twitter added a new celebrity to its ranks: Edwards Snowden, the U.S. National Security Agency (NSA) whistleblower. Welcome to Twitter, Edward Snowden (you’re only basically a decade late). His bio reads, “I used to work for the government. Now I work for the public. Director at @FreedomofPress.”
If you’re an avid reader, you probably already use devices like Amazon’s Kindle or Apple’s iPad for flipping through those page-turners, but you may not be familiar with other aspects of the internet that can change the way you experience books. Self publishing, personalised children’s books and social media are changing the technological landscape for avid readers. Social media readings sites that give readers an opportunity to meet and discuss what they are reading virtually. Slowly, these social media networks are replacing your traditional book clubs, and that may be for the best. [Read more…]