If you’ve been running a blog for a long time, despite the levels of success you may have achieved, you may start to feel a little restless. This is perfectly normal, after all – spending such a long amount of time on one project can become draining.
Perhaps your blog has evolved beyond your original aims and expectations, or maybe you’re just ready for a change. Whatever the reason for your itchy feet, it might be time to think about rebranding your blog. Here’s how. [Read more…]
Now the world’s second largest search engine, YouTube processes a staggering 3 billion searches a month. As such, it has become an indispensable element to any SEO campaign. The sad reality today, however, is that many digital marketers fail to recognise the SEO potential of YouTube and treat it like any other social media site. [Read more…]
Twitter is one of the most effective social media platforms for Internet marketing. It allows businesses to interact with customers in new and exciting ways. You can use Twitter to share content with followers, provide customer support, promote products, and much more.
If you are using Twitter to promote your content, you will need to find ways to encourage other Twitter users to share it. This will ensure that your content spreads throughout the Twitterverse effectively, improving your website’s traffic and brand recognition.
9 Creative Ways To Increase Twitter Shares Of Your Blog Content Click To TweetFor modern businesses – and this includes blogs, eCommerce, etc. – connecting with customers through social media is probably the single most effective way to expand online. Given that daily Facebook visitors grew by 6% from 2015 to 2016 (to equal more than 1.6 billion users), and roughly 75 percent of Facebook users in the US visit the site at least once a day, it’s clear that people’s use of social media continues to grow year after year, both in the number of users and the time they spend using it. [Read more…]
Ever try to cook a meal in a messy kitchen? None of your utensils are where they should be, and you barely have any room to do anything. And if you don’t have a reliable timer, you’re likely to burn something.
That’s kind of what it’s like blogging without a decent system of organization. Since bloggers are often their own boss, it’s important for them to stay on top of their game and keep their work in a state of order. But with a creative (and often chaotic) process like blogging, that can be a challenge.
Need some help getting more blogging work done? Click To TweetFrom an outsider’s perspective, the life of a freelance blogger seems like the ultimate dream. Living like a digital nomad and bouncing from client-to-client working on assignments whenever and wherever does provide a great deal of freedom, but it isn’t always as simple as typing a story while lounging on the beach, cocktail in hand. [Read more…]
People love stories. Our brains are wired in a way that makes us think and perceive reality regarding stories. And this is why if you run a company’s blog or promote your customer’s business as an independent blogger, you should tell stories that will set this business apart from boring, faceless competition.
If you want to tell about a business in a way that will make your readers share your post and retell it to their friends, writing about its strong work ethics and mission statement won’t help. A fascinating and unique story will. [Read more…]
SEO is an absolute minefield when it comes to confusing terminology and, dare we say it, jargon.
For many beginners, this can act as a bit of a wall. What on earth are these marketers talking about, and where’s the nearest exit?
However, when it comes to SEO, you can’t afford to get bogged down with your marketing strategy. Time and time again, case studies have shown the tangible positive effects that good SEO can have on your blog or online enterprise.
So, where’s the best place to start? [Read more…]
While the writing style, topics and the value of the content on one blog are the factors that will determine whether it will become successful or not, they are not the only thing a blog owner should pay attention to. The next important thing is blog design.
Blog design plays a vital role in forming the overall user experience. The more you think it through, the better it will resonate with your readership. Here are some tips to follow to ensure your blog design doesn’t get in the way of the actual content. [Read more…]
When it comes to deciding how to spend their money, most people trust their own experience first and foremost – if they know that a brand can be trusted to deliver the kind of quality they need, they will buy from it again and again. The next in terms of trustworthiness comes advice received from friends, family and other people they know personally. Traditional advertising trails far behind – today’s shoppers are too jaded and cynical to take it seriously. [Read more…]
