Managing a team of writers is never easy. Even in the best situation, it’s tough to keep up with deadlines, proofread your writers’ work and make sure that none of your writers are getting too bogged down and burned out. This difficulty gets compounded when you have writers, graphic designers and editors spread out all over the globe, and it’s your job to find a way to make team collaboration a reality. [Read more…]
Your email marketing efforts are only as good as your list is long. In other words, you can create incredibly targeted emails that are crisp and actionable, but you aren’t going to derive any value from them if you don’t have an audience ready to engage. This means you need to spend a considerable amount of time building your email marketing list. [Read more…]
With the huge number of blogs all around the world these days, and more and more being created all the time, it’s important not just to run your blog like a business, but also to invest in marketing it in the same way too. After all, there’s no point learning all the ins and outs of your industry or creating a fantastic new product or service, only to have no one much know about it.
However, for many bloggers, the prospect of marketing can be daunting, and feel like something outside your comfort (and knowledge) zone. That’s where some of the best apps on the market can help you really make your blog soar this year.
Whether you want to hit a big target when it comes to the number of social media followers you have, or plan to win big with webinars over the coming months, there are many ways to market your blog so that as many people as possible can fall in love with it. Read on for some top apps that you should consider downloading today that can help you achieve your goals more quickly and easily. [Read more…]
Simply having a blog strategy in place is no longer enough. If you want to be successful with content marketing, you need to invest in a variety of different content mediums and approaches. The challenging thing is to keep track of these different types and how they change from year to year. For your convenience, we’re providing an updated listed of the types of content worth investing in this year. [Read more…]
While many people start blogging out of a passion for a particular subject, being able to make money as a result of that blogging and that passion is a bonus few would turn away. Successfully doing so, however, is easier dreamt of, talked about, and read about than done — especially if you want to continue to provide value to your readers and avoid the risk of chasing any away. Here are seven ways you can monetize your blog’s traffic that won’t also make your readers want to leave. [Read more…]
There’s content being written all over the internet these days for various clients and publishing sites. This makes it a challenge for those seeking to blog for the love of blogging. The good news is that if you write in a certain niche, your chances for success are boosted almost instantly. The bad news is that niche blogging isn’t nearly as easy as it sounds.
If you want to make it in a specific niche, you must come up with a unique theme or perspective to accompany your blog. It involves pulling from your professional experience that makes you an expert on your topic. That doesn’t come naturally to everyone.
It takes work, but niche blogging is one of the best methods for getting the top spot on Google search engines. Through this highly specific avenue, bloggers can learn to make money and build their name in the blogging industry. It just takes a few steps to get started. [Read more…]
As you well know, there are hundreds of ecommerce websites online that do almost the exact same thing as you. If you want to be distinct, consider putting some extra focus on your blog.
According to research from Huffington Post, business marketers that use blogs actually receive 67 percent more leads than those who don’t. In addition, these increased outbound links by 97 percent, drawing more attention for the sites. These statistics should be enough to convince you that your ecommerce blog is important, and if you want to take it to the next level, here are some things you should do. [Read more…]
The first campaign was weeks long, on a billboard over a well-traveled thoroughfare outside of Minneapolis. Once a week, the billboard was painted over. Green, one week. Then Red. Finally, in its last iteration, blue. [Read more…]
In order to stay relevant in the evolving blogosphere, bloggers need to invest in video content. You don’t have to completely transform your blog into a “vlog,” but you should have a plan for integrating visual content into your existing strategy. If you don’t, you’ll get left behind sooner or later. [Read more…]
To those considering starting a blog, the process seems easy: Choose a subject, create a site, and start sharing your brilliance with the world. How hard could it be to write about the stuff you’re interested in, take photos, and post it online? [Read more…]