Over the past year alone, I can’t count how many hundreds of people who have told me that they’ve just decided to make “beginning blogging” be their blog’s focus. They wanted me to tell them what I thought of their plan.
I told them they weren’t done, yet.
Yes, this news can be crushing, but let’s look at the example of creating a blog for beginner bloggers. Most summarize their blog’s plan of action with this purpose statement:
I want to create a blog to teach beginner bloggers, people who are totally new to blogging how to blog. It will cover the basics, step-by-step of blogging, including how to monetize and build a successful blog.
The target audience? Beginning bloggers. The style? Step-by-step introductory basics. Content stretch? Monetization and commercialization of blogs.
Good start. But not done yet.