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How to Cope With the Changes in SEO

September 1, 2021 by Christopher Jan Benitez

To say that search engine optimization has gone through changes is an understatement.

What was once a shady practice in promoting your online business is now a full-fledged marketing framework that delivers value to your audience.

[Read more…]

Filed Under: SEO Tagged With: Content marketing, Search Engine Optimization, SEO, SERP

How to Use Google Web Stories to Drive Traffic to Your Blog

July 22, 2021 by Sangalang Kristine

Google Web stories, just like stories from social media platforms, are formats that blend videos, animation, text, and images into viewable content. Stories are the latest content format on the internet. They are highly raved (and interactions usually soars for web stories) because they are tappable and shareable. Furthermore, some formats exist online for only a limited amount of time making it such a necessity for some people to view them immediately.

Google Web Stories almost have a similar concept as social media snaps or stories. But in many ways, they are different. The idea of visual storytelling has been creating lots of noise in the last couple of years. This is a reason why video blogging became such a fussed about career. Google Web Stories is a good bridge between creating video content and creating a website to blog at.

[Read more…]

Filed Under: News, SEO Tagged With: web stories

5 Myths About Building Links You Ought to Dump

April 11, 2021 by Blog Herald

Link building has long been a popular tool for lifting search engine rank in Google. However, if you do link building incorrectly today, Google will eventually catch on and penalize your site. [Read more…]

Filed Under: SEO Tagged With: invest in SEO, link building, seo tips

Cool Google Sheets Add-ons for Your SEO Analytics

November 5, 2020 by Sangalang Kristine

SEO analytics is a great way of understanding how well a blog is performing through the use of various data. Google Sheets is one of the best tools to collect, tabulate, and analyze this data. Developers have made Google Sheets even more useful for tasks specific to bloggers and data analysts.

SEO analytics involves knowing how readers got to a website, which parts of the website they are reading, how long they stayed exploring the blog, and so on. These kinds of information are critical for the improvement of any blog. It also gives bloggers a chance to curate their work specifically for what the audiences are looking for. Collecting these kinds of data is difficult. Processing them is much more so. Fortunately, Google Sheets have a variety of add ons to give ease to multiple specific SEO analytics functions.

[Read more…]

Filed Under: Content Marketing, SEO Tagged With: google sheets

9 Essential On-Page SEO Factors You Need to Know

October 8, 2020 by Blog Herald

If you want your website to be successful in the digital age, there’s a lot of work that needs to go into ensuring that customers or clients can find your website. Search Engine Optimization is one of the most effective ways to do that. [Read more…]

Filed Under: SEO Tagged With: blogging tips, content tips, on-page SEO

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