How to Prepare Your SEO Strategy for the Internet of Things

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If you work in digital marketing, SEO, or the media industry generally – you’ll understand first-hand the impact that the internet has had on our everyday lives. From starting as a means to connect small computer networks together, the internet has grown from niche to universal in pretty short order.

In 1990, around 300,000 computers were connected to the internet, by the year 2000, this number had grown to 300 million, an increase of 100,000% in just 10 years! Six years later, and thanks to the rise of mobile devices, over 2 billion phones were connected, and this number keeps growing. 

These incredible figures demonstrate why SEO has quickly gone from a side job for the IT department to a whole industry, and the future of the internet doesn’t stop with smartphones and tablets.

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5 Vital Tips for Starting an Awesome Travel Blog

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Traveling is an exciting and enriching experience that allows people to gain insights from the places they visit and the new people they meet. It is for this reason that many travelers have decided to start a personal blog which enables them to share their enjoyable experiences and lessons learned. Some have also committed themselves to share useful tips that travelers can apply wherever they go to avoid problems.

But while traveling may be fun, blogging is another story. This activity requires patience, perseverance and an interest to write regularly for one’s blog to provide their target audience with fresh content. [Read more…]

5 SEO Tips Every New Blogger Should Keep in Mind

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It is a fact these days that more young people are into blogging and more are interested in starting their own blog for varied reasons. While some simply want to share their personal experiences as they take on life’s varied challenges, the others are bent on earning from their sites. Regardless of one’s reason to blog, though, one important aspect that should not be taken for granted is search engine optimization or SEO.

SEO makes a huge difference in driving traffic to your blog and being ignored by your target audience. It takes consistent effort to make it work moving forward and every new blogger should be mindful of this. Here are several beginner blogging tips to help you get started on your blogging journey. [Read more…]

4 Reasons People Skim Your Blog And How To Change That

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As a blogger, you want your content to reach a wide audience. You want traffic, conversions, and satisfied subscribers. Checking your daily stats for progress can be just as enjoyable as sipping down a freshly brewed cup of coffee.

What if you’ve discovered the majority of your traffic bounces after a few minutes, or even a couple of seconds? If you’re wondering what you’re doing wrong, you’re not alone. You could be attracting the wrong readers, or your readers might be skimming your content. [Read more…]

SEO and Blogging: 5 Beginner Tips for Small Projects or Businesses

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When it comes to effective blogging and search engine optimisation (SEO) practices, every independent project or small business needs to pay attention to certain key elements of online etiquette.

If you’re a blogger, it pays to remember that millions of readers are out there right now, hunting for content to consume; there’s no reason why it shouldn’t be yours, so long as they’re able to find it easily. Similarly, for small businesses, customers are looking to invest in the precise service or product you offer right now – but if those customers don’t see your website within a few quick clicks, they’ll buy from one they do find. [Read more…]

Beyond Infographics: Alternative Visual Content Strategies That Work

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Infographics have been a hot marketing strategy for the past few years because of their ability to represent information in a concise, powerful way. As far as visual representations go, though, are there other communication strategies that work equally well? After all, as with any trend, infographics could go out of style at any time. The blogger who innovates on visual marketing is the one who’ll steal the scene.

Exploring Your Options

One reason bloggers have become so dependent on infographics might be that their ubiquity has created a situation in which marketers think infographics are the only option for visual content. This couldn’t be further from the case. Similar to infographics, yet unique in their purposes, are such forms as charts and digital posters. [Read more…]


How to Create Killer SEO Content on a Budget

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Do you like a side serving of science with your SEO content tips? If so, Search Engine Land’s periodic table of SEO success factors makes for an interesting read. It’s not so much science, more SEO tips presented in a ‘sciencey’ kind of way, but it does tell you all you need to know about the importance of kick-ass content. As you can see, the very first element on this periodic table is quality content, which shows just what a huge impact it can have on your search engine rankings. In fact, creating good content is probably the most important off-page SEO factor there is.

Creating good content is probably the most important off-page SEO factor there is. Click To Tweet

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Double your traffic with White Hat SEO techniques

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Google search engine algorithm has incorporated numerous signals that are monitored, in order to rank web pages, hence you need to understand which factors are more respected by search engines because they make the difference between success and failure of SEO techniques. The most important areas that White Hat SEO techniques focus on are; [Read more…]

3 Reasons to Geek Out on Your Blog

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The principle of Occam’s Razor states that the simplest answer is most likely the correct answer. This truism may be applied to nearly anything in life, including the blogging arena.

How would we simplify the components of a successful blog? Surely there must be a formula that will work for anyone, right?

And there is … sort of. It’s not so much a precise formula that consists of clear steps to follow, but more a particular personality trait that every highly successful blogger has managed to identify and express in his or her commentaries. [Read more…]

Understanding The Top SEO Trends For 2017

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If you want to make sure that your blog or website is going to stand out from the rest and rank well within the search engines, you will need to stay on top of the SEO (search engine optimization) trends that will be gaining some force behind them throughout 2017.

Turn to Experts for Help

Too many people have made the mistake of trying to wing it and do all of their SEO work on their own. In many cases, this did not work out too well for them. They were not seeing the amount of traffic that they need in order to see positive results in their business. [Read more…]