The Blog Herald logo

  • News
  • Features
  • Guides
  • Editorial
  • Interviews
  • Blog Tips
  • More
    • General
    • Blog Conferences
    • Contact Us
    • Terms & Privacy
    • Disclaimer
harika bir kıvama gelmeye başlamıştır onun porno kalçaları ve teni tam hayalini kurduğu kadın porno resimleri profiline uyduğunu anlayan genç adam kuzenlerine porno gif geldiğinde onun odasına gelerek kirli sepetinden porn birkaç kullanılmış don alarak sikini sürterek fantezi sex resim yaşamak ister odaya gelir ve kullanılmış külotuna porno sikini değdirdiği sırada içeri kuzeni gelir onun sex hikayeleri bir şeyler karıştırdığını anlayan kız hemen sepetin porno izle oradaki donunun dışarıda olduğunu görür

Are you Delivering a Blog Brand Experience?

April 4, 2008 by Valeria Maltoni

All great brands have one main thing in common – what they promise and what they deliver are aligned. In other words, the experience of the user, reader, or customer is the value-add component. Joseph Pine and James Gilmore first talked about our shift from goods and services to events in The Experience Economy.

Experience implies being affected by what you meet with – it could be a happening, an event, or an adventure. It definitely has to do with perception. These are not terms usually associated with business; they are however the quickest path to making your blog content sticky and keeping people returning to it.

You give something more when you provide an experience – it starts with a core, unifying idea. Maybe you are thinking – wait a moment, I do not have a product, or a service, this is a way to showcase my writing skills, or the way I think. Language too is an experience. Words are not mere semantic twists. Words are funny things – they can change everything.

So go take a look at your blog and think about the plot it conjures:

– Is it clear?
– What’s the difference?
– What’s the point?
– Do yo have a point of view?
– Are you selling a certain something? A lifestyle, a specific idea, for example.
– Do readers know what the story is?

When you are delivering a blog brand experience, people can’t wait to read the next episode. You will know because the quality of your discussion changes dramatically from merely following some advice, to delivering a story worthy of time and attention. Today’s marketers are contending with grabbing these scarce resources. You have the ability to win them over.

Experience takes a mere “it works” to “it leaves an indelible memory” and makes a satisfied reader into a member of a club, a fan. Can you think of a couple of examples of blogs that deliver a full brand experience?

Filed Under: Features Tagged With: Bloggers, Blogging, Marketing

Like & Share this Article

Comments

  1. lucas says

    April 4, 2008 at 7:56 am

    nice post. I will keep my eyes out to have better words.

  2. Valeria Maltoni says

    April 5, 2008 at 9:01 am

    Thank you, Lucas, for taking the time to read and comment.

  3. David Harmon says

    April 6, 2008 at 7:49 am

    It sounds to me like you’re (mis)using the idea of a “brand experience” to represent a relationship.

  4. mmorpg says

    April 6, 2008 at 8:04 am

    This post is very great.learned some.

    thank you.

  5. Amy Warden says

    April 6, 2008 at 8:12 pm

    Interesting concept. I brand my products, so why not my blog?

  6. Valeria Maltoni says

    April 7, 2008 at 7:33 pm

    @David – today brands stand for what they do for people. Or, if you prefer what Interbrand’s research says: “The real power of successful brands is that they meet the expectations of those that buy them or, to put it another way, they represent a promise kept. As such they are a contract between a seller and a buyer: if the seller keeps to its side of the bargain, the buyer will be satisfied; if not, the buyer will in future look elsewhere.” For this reason, a brand is a business asset. Brands todays are relationships and they are more valuable than they were 10 years ago.

    @Amy – individuals can be brands, too. And your blog is definitely an opportunity to build value in your business.

Categories

  • Blog Tips
  • Budgeting
  • Content Marketing
  • Editorial
  • Featured Slider
  • Features
  • Gadgets
  • General
  • Guides
  • Infographic
  • Interviews
  • Keyword Research
  • Make Money Blogging
  • Marketing
  • Multimedia
  • News
  • Podcasts
  • Reviews
  • SEO
  • Social Media
  • Social Media Marketing
  • Website Security
  • WordPress
  • YouTube

The Blog Herald © 2022 Splashpress Media