Over at Problogger, Darren Rowse has an excellent two-part series on how to make money with affiliate programs.
1. Relevancy between Audience, Product and Content
One key to high conversion when promoting affiliate products is to align as much as possible the needs of your audience, with the product that you are promoting and the content being produced on your blog.
2. Track What Your Readers Respond to
Yesterday I mentioned that instead of just promoting an affiliate product once that it can be worth running a series of different types of posts to promote it over time. The beauty in doing this is that you begin to see what your readership responds to. You might find that few people sign up for a product when you first announce it but when you write a review that sales increase. Alternatively you might find that when you offer a bonus they sign up more or even that they respond to you doing an interview with the person behind the product. The key is to try different things but then to watch how they convert.
Excellent advice all around…
Matt Craven is the former editor & publisher of The Blog Herald. Currently, Matt is the co-founder of Bryghtpath LLC, a consulting practice located in Woodbury, Minnesota. Matt's presently looking for new blogging gigs. Ping him at matt (at) bryghtpath dot com. You can follow him on Twitter.