Oh this is good, next generation click fraud – American lawyer style! In short: Theresa Bradley of Brava Corporation is suing Google for removing the Adsense ads from their site due to click fraud. Bradley has confirmed that she clicked the Adsense ads to make sure that there where no competitors behind them, which of course is click fraud according to the Adsense terms (you should use the preview tool if you where wondering).
Bradley sues Google for $250,000 because of the hundreds of hours they spent on incorporating the ads on the Brava Corporation site. Which has 27 or 30 pages according to Google and Yahoo, as was pointed out by Jennifer at Jenstar. Perhaps they should hire new webmasters?
This all sounds ridiculous and it’€™ll be interesting to see what happens. The story originates from eWeek where Steve Bryant posted the story. He’€™s also gotten in touch with Bradley so let’€™s see how it all unfolds over there, shall we?
Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.