What Content Marketers Can Learn from Game of Thrones
It’s been less than two months since the finale of season 6 of Game of Thrones was aired, and I bet many of you still feel a void in your life. Although there is no lack of TV shows that keep you up at night (Stranger Things, anyone?), Game of Thrones is in a class of its own.
That being said, there’s no argument that, however over-the-top the show may be at times, there are some things that can be translated into real life. And, since we’re all about blogging and content marketing AND Game of Thrones fans, it’s but logical to find the point where the two meet.
Thanks to YourEscapeFrom9to5, we found just that!
Even better, they put together content marketing lessons from Game of Thrones into one easy-to-read infographic. I’ve seen a lot of infographics featuring “lessons” about practically every topic. You’ve probably seen more than you want to as well. This, however, is one of the best in my book.
Not only does it capture the look and feel of Game of Thrones, but it gives you cold hard facts that you can use in your content marketing efforts. Forget fluff!
So what are the content marketing lessons from Game of Thrones?
- Have a captivating storyline = content creation
- Form alliances = social media, outreach
- Don’t underestimate your competition = study your competition, learn from them
- Don’t doubt yourself
- Learn to play the game
That’s just a peek, and no doubt, you can already see the association between the elements of content marketing and Game of Thrones references.
Now, a word of warning. Obviously, there will be spoilers below. If you’re going to be upset about that, don’t say you weren’t warned. ;)
You may also want to read “3 Highly Effective Tools to Supercharge Your Content Marketing Strategy“.