Whether you are listening to your favorite celebrities discuss this week’s pop culture or binging your favorite murder mystery, Spotify podcasts are a popular road trip or workday entertainment of choice. If you are wondering how to start a podcast on Spotify, this blog will give you all the answers to your burning questions!
Before you jump into recording your first episode, there are a few items to check off your list.
Step 1: Decide on a Podcast Topic
Be sure to pick something you are passionate about, and will not get tired of talking about in depth each week. You will also need to do continuous research on the topic as a form of continuing education.
Step 2: Create a Spotify Account and Decide on a Name
Seems simple enough right? For many, this can coincide with a blog if you already have one, but if your podcast is standalone, you can pick a unique title that captures what you are looking to achieve. Be sure to double-check that Spotify does not have other podcasts by that the same name, so that you can more easily be found when searching.
Step 3: Set up a dedicated recording space
Capturing quality acoustics for your audience can make for a much simpler editing process for you later. Making an effort to take away any excess sound and static will be crucial. It will also keep listeners coming back time and time again because great sound quality makes for an easy and carefree listening experience.
Sound quality will also depend on the equipment that you use to record. Though it is an option, recording with your phone and a set of headphones will not come out as crisp as if you were to record with more dedicated microphones and computer controls.
Step 4: Record your first episode
Just like there are a few necessary tasks before recording that you should complete, there are a few after as well. You cannot simply record and hit post in one fell swoop. If only it were that easy!
This is the time for you to have some fun. The best part about recording a podcast rather than recording something similar, for a radio show or something of that nature, is that you have the power of editing. You can take away or add anything that you would like to make the show exactly the way you want it. You can even completely scrap it and rerecord if you wanted to.
Step 5: Edit
Everything will not be perfect the first time through, but that is the power of editing. You can easily delete clips you do not need, extra periods of silence, or slip-ups with your words. There are tons of different options for editing software based on budget and what you want to achieve with your sound. The most important part of the editing process is listening back through your podcast. Just like writing, it’s important to proofread, or in this case, proof-listen to check for any missteps and to make sure everything flows properly.
Step 6: Launch!
Once you are happy with your podcast, release it to the world on Spotify for your friends and family to hear, and then focus on growing your channel. This is arguably the simplest and most nerve-wracking step of them all. It really only takes a few seconds to publish, but it can be easy to feel anxious when finally posting a final product. There are two very important things to remember when posting.
- It gets easier with each episode
- Be confident in your product
Step 7: Promote, Promote, Promote
Maybe the hardest part in how to start a podcast on Spotify is promoting. Get your podcast out on all of your social media platforms. Extra points if you create dedicated social media accounts for your podcast. Just like growing your presence on social media, you will have to grow your presence on Spotify so that when people search for you, it is the first podcast and account that pop up. You want to make for not only an easy listening experience but an easy searching experience too. With Spotify, they will easily be able to save your podcast. Then, they can even sign up for notifications whenever a new episode is released.
Step 8: Repeat
Now that you have an episode under your belt, you are ready to really get going. Create a schedule for posting podcasts on specific days so that your audience will be ready for new episodes. Setting the anticipation for each episode to come out will be a marketing plan all its own. While you will still want to promote on social media, setting the standard for what your podcast will be is crucial to your overall image and ease of access. Audiences like knowing what they are going to get ahead of time. Many podcast junkies even have a weekly schedule for their shows that come out on certain days. It is your job to become a part of that schedule!
Now that you know how to start a podcast on Spotify, what are you waiting for? Begin growing your brand, releasing episodes, and tuning your editing skills on Spotify for your listeners.
Adeline is a graduate of the University of North Carolina at Charlotte where she majored in Communications with a concentration in Public Relations and Journalism. Currently living in Charlotte, she enjoys reading, volleyball, and strolling through her favorite farmers markets with her Goldendoodle Theo.