Facebook Lets Journos Get First Pick

The Facebook vanity URLs might not be coming until Saturday for most of us, but if your name is Michael Arrington and you’re running TechCrunch, you get dibs. That’s right, Facebook is giving prioritized journalists/bloggers first pick, so if you fancied facebook.com/mike/ as your new profile URL, you’re out of luck.

This isn’t outrageous, it’s just the way it is. Facebook wants to keep the people covering them happy, no more no less. Think what you will about that. Arrington decided to write about it (which probably pissed some Facebook PR rep off), and wraps it up in this brutal but honest way:

I feel sort of bad about posting this, since Facebook is actually doing us a favor. But I also think it’s kind of BS that Facebook is giving some people, employees included, first shot at the names. My guilt only extends so far, though. You suckers wait in line. I’m grabbing my name in advance.
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Thord Daniel Hedengren

Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.