I don’t really care what the SciFi Channel calls itself, but rebranding itself as SyFy to not alienate people is just plain silly. Most tweeters seem to agree, judging from the search result for the #SyFy hashtag, and here’s the Technorati tag. Science fiction blog io9 offers 25 other names for rebranding the channel, and webcomic Real Life makes a pretty good observation. Penny Arcade is slightly less politically correct, as usual.
I don’t know, maybe they hoped to do a Wii and gain something from all the bad jokes. After all, all the pee jokes proved successful for Nintendo (the Wii prints money), so maybe that’s it? Either way, gotta love the blogosphere for making the most of this thing.
Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.