Unfortunately it seems the honeymoon is over eMiniMalls ad provider Chitika following a lot of bad feedback following their announcement last Wednesday about changes to the way the ads are displayed to reduce ‘€œcuriosity clicks’€?.
Jen at Jensense points to threads on DigitalPoint and WebMasterWorld where Chitika users talk about leaving the program all together. Darren at Problogger is providing advice as to how to increase CTR rates with Chitika to balance any downturn.
Personally I’m not leaving Chitika at this stage, but I have seen a big downturn in revenue, particularly from my affiliate revenue, which is down between 50-75% per day, and its difficult not to be disappointed by the changes. Chitika posts here today that they are still tweaking the interface so hopefully things will pick up again, but if they don’t I can imagine a lot of people dropping the program pretty quickly. I suppose Jen has the best advice: “Compare earnings before the change and after the change, and see if the ad space still monetizes well enough to remain with eMiniMalls or if the ad space could make more money with another ad program.”