The Blog Herald logo

  • News
  • Features
  • Guides
  • Editorial
  • Interviews
  • Blog Tips
  • More
    • General
    • Blog Conferences
    • Contact Us
    • Terms & Privacy
    • Disclaimer

How to Build Trust With a New Blog

February 28, 2011 by Blogherald Blogger

These days blogs are spreading like wildfire across cyberspace. Finding a way to make your blog stand out from the masses takes some work. When launching a new blog to promote your company, it’s crucial to develop a positive, trusting relationship with your readers. The following are a few simple guidelines that can help you use your blog to build a trustworthy reputation.

Do:

1. Maintain a professional voice in your writing to establish credibility.
2. Determine a target audience and write specifically for your readers. If you consistently relate to your audience, then you’re providing a sense of reliability.
3. Create traffic to boost your searchability and increase your blog’s perceived validity.
4. Adhere to advertising rules and terms of service if you subscribe to a blog provider.
5. Research background information for every post you write to add credibility to your blog’s content.
6. Cite trustworthy that can lead readers to other legitimate online information that relates to your industry.
7. Make your blog as interactive as possible by encouraging participation from your readers and nurturing a relationship with your audience. [Read more…]

Filed Under: Guides Tagged With: build trust, credibility, new blog

April Fools: Nonsense Or Good Fun?

April 1, 2009 by Thord Daniel Hedengren

April 1st. You know what that means: You can’t trust the news. Not online, and not in print. Everyone and his mother tries to trick you into believing some preposterous story. All in good fun.

It’s also utter nonsense.

I’ve pulled a few April Fools pranks myself, on both a personal level, and as a publisher. Some was so good that they reached trade magazines, reported as real news. That was a lot of fun, especially since anyone buying it would, in one particular case, visit a website which clearly showed what kind of a joke it was. [Read more…]

Filed Under: Editorial Tagged With: April Fools, credibility

Determining Media Values for Blogs

January 26, 2009 by Jayvee Fernandez

Have you ever wondered how a PR or marketing agency computes for media values within blogs? This is very different from advertising value – as there’s always a dollar price slapped on to a specific ad slot. But media value is different – as it takes into consideration other things such as how the message was communicated.

Media value is nothing more than a quantitative way to express the PR generated from your product through TV, radio, print and other below the line events. If you’re an Internet marketer or PR firm, have you developed a way to determine media values for your client? [Read more…]

Filed Under: Guides Tagged With: blogs, credibility, Measuring Value, Media Value, Print Value

The Power of a Blog Post: Payment Issue Resolved

January 9, 2009 by Thord Daniel Hedengren

Just a quick follow-up to my editorial yesterday regarding advertisers and clients that don’t pay their bills. I used ProToolerBlog’s dispute with BBE Sound as an example, and it proved a good one. The issue’s been resolved, read more about that here. This further proves my point, and question in the title for that matter: How dare they? Neglect to pay that is, a lot of bad press there…

Filed Under: News Tagged With: BBE Sound, credibility, PR, ProToolerBlog

Non-Paying Advertisers and Customers: How Dare They?

January 8, 2009 by Thord Daniel Hedengren

Most blogs rely on ads to make money, in one way or another. If you really want to rake in, direct sales is usually the key, but most are settling for Adsense or similar ad networks. There is no doubt that you need to find a way that works for you, but chances are, direct sales is your best bet, if you can manage them.

That brings another problem: The advertiser neglects to pay.

You would think that today, with blogs and everything related to you online is a potential reference someone will read in the future, that advertisers and clients would be cautious not to risk the bad press. You really would think that, but sometimes you get amazed, and a little bit depressed. [Read more…]

Filed Under: Editorial Tagged With: BBE Sound, credibility, ProToolerBlog, ripoff

  • 1
  • 2
  • Next Page »

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Top Posts

  • 30 Blog Disclaimer Examples
  • 15 Great Sites for Legal, Free Content
  • Incredible Influencer Media Kits Templates and Examples For Inspiration
  • How To Write Comments
  • 19 Free Email Templates for Your 2021 Newsletter
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

The Blog Herald © 2021 Splashpress Media