You might even want to ask a lawyer for help when writing such a document. This can ensure as little misinterpretation on the readers’ part as possible. Do tone down the legal jargon though as that can be intimidating for a lot of readers. You still want to keep it friendly to earn the trust of your audience while informing them of how your website operates.
Explicitly tell your audience of this practice and maybe even explain to them why this needs to be done. Surely enough, there will be some who you’ll turn off and away because of this but it’s a lot better than lying to them. In any case, the purpose of telling them this information is transparency and trust.
It’s not enough for your users to know what information from them you’re collecting; you also have to clearly tell them what you’re using the information for. If you’re actually sharing their information with a third-party or another business or website, then that’s all the more reason to keep them updated.
After all, it’s their information your using and the fact that they agreed to it means their privacy is in your hands. More often than not, the website or sometimes even Google will use their information for algorithm adjustments. This is to personalize recommendations among other things. Your audience should be aware of this, more so if you run an eCommerce blog or website.
Relevant Laws you abide by
If your website or the area it’s available on has a specific policy or law that you’re complying with, it’s also fair to inform your website users about it. It helps whenever some users find something different on your website whenever they’re changing areas; it will certainly clear up confusion why some content might be restricted in certain countries.
Such laws exist commonly in different states in the US for example. Therefore it’s also safe to assume that each country has a different internet privacy law. Informing your users of this is a welcome courtesy especially if you’re running an international blog or website.
Partnership with other websites/ads
It’s not just your partnership with Google that you have to announce to your users but also with other websites as well. Be it your business’ sister blogs or having links that promote other websites’ products or content. Your users or audience has every right to know whom you’re conducting business with.
Updates and changes