YouTube Settings You Need to Know
When it comes to YouTube, all of the different settings can be overwhelming, but there are plenty of tips and tricks to get you moving in the right direction. Whether you want to cancel your YouTube TV using the membership setting or grow your subscribers through your default settings, this article can help you out.
Keyword Optimization
Did you know that you can rank your YouTube channel, not just your videos? You can input keyword optimization tags into your settings to show up to your targeted audience at a higher rate. These settings are located under your advanced channel settings. You are also able to link your Google Ads account so that it plays in your videos. This way, you have a bit more control over the ads that are played before and during your videos.
Upload Default Settings
Your default settings include your preferences for privacy settings, category, title, tags, comments, language, and so on. This can provide consistency in the future and keep you from having to remember every single setting on an individual upload basis. There is, of course, a way to override these default settings for individual videos, but for the majority of your uploads, you will probably have the same settings. You’ll get to this setting by going into your YouTube account, going to the menu, then settings, then default settings.
All of your default settings will be in the basic info and advanced settings tabs. Once you save all of those settings you’ll be able to actually integrate them to be there permanently, or as permanently as you would like. Hit your profile circle in the top right and then click upload defaults. Boom! You now have pre-populated settings for your upcoming videos.
Three portions of the default settings should be different already every time, specific to the video: Title, Description, and Tags. Otherwise, you can save the rest to use on each video.
Community settings
Your community settings are essentially your personal settings for what you feel is safe on your channel. If there are certain words you know for certain you do not want to see comments, you can block those out so they cannot be seen. You can also turn off comments on live videos if you so desired to keep out any unwanted trolls. This setting will eliminate any unwanted stress so that you can focus on what you want to focus on, your videos, and your loyal subscribers.
Licensing
Your YouTube channel comes with standard licensing, but you have the option to choose a creative comment option. For standard, you are basically stating that YouTube has the right to show your video to anyone else on the platform, no matter what. If you have the creative comment option selected, you have the rights to the video. Anyone can still use the video, but they have to do so through YouTube’s licensing rules. Long story short, you have exclusive rights to the creative comment setting. Rather than YouTube having a share in the rights with the standard setting.
Watermark
Just like in photos where photographers and artists leave watermarks, you can do that with your YouTube videos on your channel. You can add your channel logo if you have one. This watermark will appear in the bottom corner of all of your videos, making subscribing to your channel more desirable to viewers.
Custom Home Page
Just like most social media sites, you can customize the way your homepage looks. For Twitter, this means adding a pinned tweet and having a header, profile picture, and bio. For Instagram, a profile picture and bio are all that is needed, but you can also pin your 3 favorite pictures. And for your YouTube channel, you can create playlists for your viewers, editing them at any time. You can also add a new viewer trailer to your channel and have a subscribers video. So, you can cater the experience to new or veteran subscribers. You can find these settings under “customized channel” by clicking the pencil button.
Analytics
This next piece of setting advice will only work with a Google Analytics account. Once you have your Google Analytics account, you can add your ID of that account to your YouTube channel. By using Google Analytics, you can see all of the analytics and data throughout your channel. You have a real-time visual of who is on your channel, how long they were there, and what they were watching while they were there, along with many other data points. This is also helpful to see what types of videos are attracting the most views. It will help you better understand your audience, and be able to better cater to those desires.
Money
You are able to monetize your channel at a certain point if you so desire. The ads you are serving on your videos need to have some sort of relation to your viewers. If you have videos that have been uploaded using the wrong settings, including your ad preferences, you can potentially be losing clicks, and as a by-product of that, you will lose money.
Additionally, if you are putting ads in your videos, you have to make sure you not only have the viewership to sustain it, but the viewer longevity to sustain it. If you put an ad on a 20-minute video, you have to make sure your viewers are consistently watching the video and would just click away the moment an ad comes up. Once you have the metrics to know ads will in fact make you extra money, throw them in.
Membership Settings
If you are still searching for how to cancel your YouTubeTV account, I have the solution for you. You’ll go to your settings, click on membership and then click manage. Once you cancel and hit save, your account will be active until the end of the billing cycle.
Conclusion
Now that you not only know all of the best tips and tricks to manage your YouTube channel settings, you also know how quick and easy it is to make changes to YouTube’s add-on services like YouTubeTV.
